Luke Sample – Higher Path Ventures Review, Scam or Legit?

In their training course and software solution, Higher Path Ventures claims to help you sell low-cost, in-demand books on Amazon.

It is a red flag, however, that Luke Sample has repeatedly changed the name of his flagship program.

Businesses that are legitimate do not normally behave in this way, in my opinion. There seem to be a number of dubious activities going on at Higher Path Ventures.

To help you make a more informed decision, I have thoroughly researched Higher Path Ventures so I can tell you more about it.

As a disclaimer, I’m not affiliated with Higher Path Ventures. It means I’m not paid to write this review. So you can rest assured that you will get an honest and unbiased review from me.

At the end of this review, I’ll also tell you the best alternative to Higher Path Ventures that has enabled me to make a full-time passive income online.

What is Higher Path Ventures?

Higher Path Ventures is a system that allows you to make money online. This time the business concept you are taught is, in short, book arbitrage.

This involves buying cheap but relevant books from an existing vendor, reselling them at a higher price, and profiting from the difference.

A training program and software are included with the system. In the training program, you’ll learn where to find the best deals on books and how to set up your Amazon sales account (since that’s where you’ll be selling).

On the other hand, the software supports your entire process. With it, you can find the cheapest books online and then resell them for a profit.

In my opinion, Higher Path Ventures’ program is a bit complicated, even though the idea sounds simple.

Here’s what’s going on. If you are interested in starting your own business on Amazon, you should know that the platform is extremely saturated right now. The presentation video may claim otherwise, but it is not true.

As more people join this money-making program, this will become more evident. There are more of you selling the same material, which drastically reduces your chances of making a sale.

Having said that, this could be a good business model for you if you’re a bookworm.

Recommendation: Here’s The Best Alternative

Who Are Luke Sample & Jon Shugart?

Book Profits was co-founded by Luke Sample. When he was 23, he was profiled by the Wall Street Journal for allegedly making millions of dollars online. Through his actions, he shows that he cares about people and wants them to succeed.

Luke Sample & Jon Shugart

The second co-founder of High Path Ventures and Book Profits is Jon Shugart, who holds a master’s degree in education and leadership.

After teaching high school math for four years, he began studying computer science in 2000. In the past 19 years, he has built several million-dollar companies.

Both Luke and Jon have a long history of making money online through digital marketing.

What’s Inside Higher Path Ventures?

Starting a business is made easier with Higher Path Ventures’ training program and other resources.

In addition, you can take advantage of additional benefits to help you sell books.

Online Training Course

In the Higher Path Ventures training course, you will learn everything you need to know about starting a book arbitrage company.

Here, you will learn how and where to buy cheap books and resell them for a profit.

In addition to the fundamentals, you will also learn:

  • Offering free shipping on your products can increase sales.
  • Use the “Amazon Prime” option to sell your books for a higher profit.
  • Product and keyword research
  • Amazon Sales Rank
  • Trade in your Amazon gift cards for more books and cash by using the Amazon Trade-in Program.
  • Find even more cheap books on sites other than Amazon.

It is important to remember that the course mentions that some people may have difficulty converting Amazon’s gift cards into cash.

Therefore, they recommend avoiding it whenever possible when looking to sell books online in favor of other platforms.


The software is not remarkable. It does, however, simplify a number of tasks that you will undertake during your time here.

With the help of this tool, you can speed up your product research. With this software, it will be much easier to find inexpensive books than if you had to do it manually.

Other Benefits

All logistical issues can also be handled through Higher Path Ventures’ platform. For a modest fee, you can have someone else handle some of the back-end activities of your virtual bookstore.

This covers all the steps from receiving the books you order to opening them to checking them out, repacking them, and shipping them to Amazon. If you pay a small fee, you can use this feature to earn some money while using the software.

Recommendation: Here’s The Best Alternative

Higher Path Ventures Pricing and Refund Policy

There is a one-time fee of $3,500 and a monthly fee of $297. Pricing details can only be found by conference call.

You’ll be pitched the idea of joining Higher Path Ventures. There could be upsells like split payments and additional features.

There is also a refund policy. However, it’s not unconditional for sure.

One thing you should keep in mind is that book arbitrage requires significant financial investment. 

As a whole, this business course isn’t the best way to go, especially for beginners, due to its high cost.

Pros and Cons of Higher Path Ventures


  • The included software makes finding the best and cheapest books to sell much easier.
  • The introductory video that Luke Sample made for this course is clear and simple. There are not many questions that he does not address that will likely be on your mind when you are ready to sign up for this course.
  • Higher Path Ventures takes care of everything that has to do with running an online business. You can make some money without actively working on this business.
  • If the business concept is implemented properly, it has a great potential for growth.
  • Book lovers and collectors of all stripes can benefit greatly from this activity.

Cons and Complaints

You should be aware of a disadvantage before enrolling in this course.

Unfortunately, the same problems that plague other online courses exist here. Given the potentially high number of students enrolling in this course, the high cost and saturation problem are unavoidable.

However, Higher Path Ventures’ reputation is its biggest challenge.

Before it took its current name, it went by many other names, including:

  • Textbook Money 
  • Book Arbitrage
  • Book Profits

You may be familiar with these names because they have almost scammed other people in the past. The fact that most users who have tried to use these programs have reported problems with the functionality of their software is the best example. Really, it’s not that bad.

No one seems to know why the company changed its name. But I am sure you can guess that the cause of the problem is not a good one. They probably did it because users who tried the program under the old name had a bad experience with it.

What’s even more glaring is that the company has made it clear in the terms of the contract that once you sign it, you are not allowed to do the following:

  • You cannot promise that the program will work correctly.
  • You cannot file a class action lawsuit.
  • Once you sign up, you lose your right to complain about the user interface.

Recommendation: Here’s The Best Alternative

Is Higher Path Ventures A Scam or Legit?

Higher Path Ventures is not a scam. Luke Sample’s training package has benefitted some people, and I have no doubt that some have made money from his business model.

Many people have tried to make this business successful and failed miserably due to its nature.

Unfortunately, that happens all the time. 

Anyhow, I think Higher Path Ventures is overpriced.

One of my biggest criticisms of Book Profits has always been the constant rebranding.

Why am I making such a big deal out of something that so many companies and institutions are running? In large part, it’s because of the flood of complaints from people who have made significant financial investments in Luke Sample’s course and found those returns evaporating into thin air.

It seems to me that by frequently renaming his program, he is trying to distance himself from these negative associations.

There is an entire Facebook page devoted to bashing Higher Path Ventures as dishonest. They have undoubtedly angered many people.

Luke and his business partner Jon are trying to silence these people and their unhappy customers rather than deal with them. This seems to be the main reason for many of the complaints.

This pattern of behavior suggests that there are currently no plans to improve the quality of their training or software.

However, I will be careful not to call it a scam. Higher Path Ventures was formerly known as Textbook Money, and some of its former members claim that the company makes as little as $2 or $3 on some of the textbooks they buy.

That’s significantly less than the $130.85 net profit promised by Luke in the webinar training.

To start an online business with Amazon without spending thousands of dollars, you can explore alternative, less risky options.

Luke Sample Review: Is He A Scam or Legit?

Luke Sample is not a scam. He is a legit guru who teaches book arbitrage.

Book arbitrage is scalable if done right. Having the right information is crucial to your success in this area.

It is hard to have confidence in a program that has received so many complaints. You may end up wasting your money on Luke Sample’s program. 

However, the concept behind the business is sound. For beginners, however, it is not a good option due to the high initial investment.

Selling books on Amazon is challenging and expensive, even though it is one of the most popular ways to sell books.

Higher Path Ventures Review: Final Verdict

Higher Path Ventures is not a programme I can recommend in good conscience, especially when there are better options available.

Though the programme contains some decent teaching and ideas, nothing is discussed in-depth, and its training is not comprehensive enough to help you build a book arbitrage business. For most of the topics covered, you can easily find better training online for free.

I think this is the reason why there are few “real” success stories or positive reviews about Higher Path Ventures.

In fact, there is a better business model that is more sustainable and has higher earning potential.

This alternative business model has enabled me to make a full-time passive income. I’m making money while I’m sleeping.

Let me tell you more about this better alternative in detail in the next section.

Best Alternative To Higher Path Ventures

If you want to make a stable and secure stream of passive income, I would suggest you start an affiliate marketing business online instead.

Affiliate Marketing is perfect for anyone who is new to online business.

In fact, of all the online business models I’ve tried, affiliate marketing is the easiest and most rewarding so far.

In affiliate marketing, you can actually run your business almost with zero cost and achieve a steady and sustainable passive income to pay for your bills. You don’t need any initial capital and can even do it as a side hustle.

And if you really want to learn affiliate marketing and build a business from scratch, I’d recommend you to get started with the most reputable platform for affiliate marketing: Wealthy Affiliate.

Wealthy Affiliate is an all-in-one platform for building your affiliate marketing business from scratch. It offers you a free account (including a free website) with comprehensive training on SEO (free traffic methods), which enables you to get started with affiliate marketing right away without paying a penny.

But How Much Can You Earn with Wealthy Affiliate?

A 21-year-old student from Wealthy Affiliate was able to earn $7,395 in just 1 week, which means he made more than $1k a day…all while using free traffic methods.

Wealthy Affiliate Testimonial

Wealthy Affiliate has existed for 15  years and there are many success stories in the past decade.

To give you more examples, here are some of the other inspiring success stories of Wealthy Affiliate members.

Where to Join Wealthy Affiliate?

Wealthy Affiliate has a very simple pricing scheme. It has a free and premium membership.

If you want to feel about Wealthy Affiliate, you can sign up for the free starter membership here (no credit card required). You can select to be a free member with no time limit.

And as a starter member, you can get instant access to the community, live chat, over 500 training modules, 2 classrooms, networking, commenting, 1 free website, access to the keyword tool.

You can enjoy all these values without paying a penny.

So I strongly recommend you to register a free account and see it yourself.

Recommendation: Here’s The Best Alternative

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