Product Development Blueprint Review: Scam or Legit? Exposed!

Is Product Development Blueprint a scam? Should you join the Product Development Blueprint? If you want to develop your own eCom brand and have no clue about it, Foundr’s Product Development Blueprint may be a good fit for you to get started. 

eCommerce is taking off in this post-pandemic world. A lot of people are starting their own businesses and making a living from it, all from the comfort of their own homes. 

It’s a great time to be an entrepreneur, especially if you have a unique product to sell. It seems like people are able to get their businesses up and running faster than ever before. Maybe it’s your turn to give it a shot?

I’ve enrolled in Product Development Blueprint myself and started an eCommerce store, so I can share with you everything I know about the program. 

At the end of this review, you should be able to make a decision on whether to join the program and learn from Kian Golzari.

Key Takeaways: Product Development Blueprint Review

  • Name: Product Development Blueprint
  • Website:
  • Special Offer: Get A Special Offer Here
  • Instructor: Kian Golzari
  • Overall Rating: 4.8/5
  • Pros: Includes everything you need to know about developing a product; regularly updated; lifetime access; 365 days money-back-guarantee
  • Cons: Expensive; upfront costs involved in product development; impossible to achieve quick success
  • Verdict: Product Development Blueprint is a legit program that can help you develop a profitable product from scratch. 

Below is what I’m going to cover in this Product Development Blueprint review.

What is Product Development Blueprint?

Kian Golzari and Foundr have created this program Product Development Blueprint. It’s a digital training course that takes you through all the steps of developing and sourcing your first product. 

It’s perfect for those who are just starting out and want to avoid making costly mistakes. This program will help you figure out what to sell and guide you through the process of getting it manufactured and shipped, so you can start making sales as soon as possible. 

Plus, it’ll teach you how to build a business that allows you to live and work from anywhere, stop relying on exchanging your time for money, and create products that people love and that solve their problems. 

Sounds pretty cool, right? Read on to learn more. 

Who is Product Development Blueprint for?

This course is for entrepreneurs who want to sell a product online but don’t know where to start.

It is suitable for people who are new to e-commerce and are in the early stages of building their businesses.

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Who is Kian Golzari?

Kian Golzari is a total pro when it comes to sourcing and has some serious credentials. Not only has he visited over 500 facilities and sourced over 2,500 products, but he’s worked with big names like the NBA, United Nations, and Olympic Games. 

Kian Golzari

Plus, he’s helped out some pretty famous sports stars like Neymar Jr. and Kobe Bryant.

And as if that wasn’t enough, he’s also worked with major UK retailers like Tesco, Argos, and Aldi to create successful brands. 

On top of all that, Kian is an expert at teaching others how to source like a pro.

He’s shared his knowledge with over 200 Amazon entrepreneurs and has even spoken at international eCommerce and sourcing events all over the world in places like Hong Kong, Los Angeles, China, London, Prague, Amsterdam, and Las Vegas. 

How can Product Development Blueprint help you make money?

Having ideas is easy, but actually bringing them to life and making them sell is a whole different ballgame. It can be tough to know where to start, who to talk to, and what steps to take, which can lead to feeling stuck. 

And just because someone has had some success sourcing products on Alibaba doesn’t necessarily mean they’re an expert. 

That’s where Kian’s Product Development Blueprint comes in. It can help you develop and manufacture your first product the right way, which is especially important for a new store. 

Early mistakes can really hurt your business in terms of margins, inventory, revenue, and overall success. 

Kian knows this firsthand because he spent over 9 years living and working in China, visiting over 500 factories. He saw so many new businesses fall victim to bad advice, and he wanted to help. 

When you know what products to sell and who to work with, it can make a huge difference for your business. 

So, whether you’re creating a single product or building a brand, Kian’s Blueprint can help you take off like wildfire.

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What’s inside Product Development Blueprint?

This Product Development Blueprint course is designed to help you turn your product idea into a reality.

With this proven blueprint, you’ll go from “not sure what to sell” to having your own unique product manufactured, shipped, and making sales in no time. 

The program includes 8 easy-to-follow, in-depth lessons, and 2 exclusive bonuses to help you along the way. 

Below is an overview of the modules:

Lesson 1: Branding vs. Selling

In this lesson, you will learn the difference between branding and selling, and why branding is important for entrepreneurs. You will also learn how to build a community through branding, and how to create your core values. 

In addition, you’ll be taught how a full-fledged brand differs from simply selling products. The course also teaches you how to connect with your audience. 

Finally, you will learn from top brands and how to structure your brand and business for long-term success.

Lesson 2: Best-Selling Product Groundwork

In this lesson, Kian will help you get super clear on who you’re trying to serve. He’ll also share his tips for pricing your product confidently and turning any “nice-to-have” product into a must-have. 

Plus, he’ll show you how to align your marketing language with your customers’ preferences.

Lesson 3: Product Development Process – Research Phase

In this lesson, Kian’s going to talk about the research phase of the product development process.

First up, he’s going to discuss how to study the competition and “swipe” some insights for ourselves. This is a great way to get a sense of what’s already out there and see if there’s anything we can learn from it.

Next, he’ll talk about creating a vision board to bring our perfect product idea to life. This is a super helpful tool for getting a clear picture of what we want to create.

After that, he’ll go over some ways to confirm that our product will actually sell. Kian will walk you through some of his favorite software and tools for identifying product demand.

Finally, we’ll delve into the secrets of samples and how Kian uses them to predictably create category-leading products.

Overall, this lesson is all about doing some research and making sure we’ve got a solid foundation for our product before we start building it.

Lesson 4A & 4B: Product Development Process – Creation Phase 

In this lesson, Kian will be discussing the creation phase of the product development process. 

Specifically, he’ll be covering how to use your unique perspective to create a product that stands out, following his best practices for creating great products and finding and working with the right suppliers. 

We’ll also take a look at some examples of products that Kian loves and that you can use as inspiration for your own creations.

Lesson 5: Which Products & When

In lesson 5, Kian is going to talk about figuring out which products to focus on and when to introduce them.

First things first, it’s important to have a “hero product” that your brand is built around. This is the product that represents what your brand stands for and what sets you apart from the competition.

Next, he’ll discuss the importance of having a “flagship product.” These are products that embody the values and identity of your brand. To be successful, they should be authentic and unique.

We’ll also take a look at how some brands, like North Face, develop their product ranges and use marketing to inspire their customers.

Finally, we’ll check out some examples of successful products that you can use as inspiration for your own brand.

Lesson 6: The Speed of Product Development

In this lesson, we’re talking about the importance of speed in product development. Kian will show you how to move quickly when you have a new product idea. 

He’ll also teach you how to validate your ideas before committing to them, which can save you time and money. 

Additionally, Kian will help you figure out the right amount of product development you need when you’re just starting out. 

And finally, he’ll share some valuable lessons on when the right time is to launch your product.

Lesson 7: Packaging, Product Names & Logos

In lesson 7, Kian will be talking about packaging, product names, and logos. First up, he’ll talk about how to make your packaging and unboxing experience unforgettable for your customers. 

Next, he’ll go over the right (and wrong) way to name your product and brand. 

After that, he’ll go through a proven process for choosing unique and valuable brand colors. 

Finally, he’ll discuss the different types of logos and which one will best match your brand style.

Lesson 8: Protect Your Product Idea

In this lesson, Kian will be talking about how to protect your product idea. The first thing you should know about is non-disclosure agreements (or NDAs). These contracts can be really helpful when you want to share information about your product with someone, but you want to make sure they keep it private. Kian will show you when it’s a good idea to use NDAs.

Next up, it’s important to keep your product private as much as possible. To help with this, Kian has a rule called the 10/5/3/1 rule. Basically, you only want to share information about your product with 10 or fewer people, only 5 of which should be suppliers, only 3 of which should be in the same market as you, and only 1 of which should be a direct competitor. This can help prevent suppliers from knocking off your idea.

We’ll also talk about when to use patents. If you have a unique design or a new utility (functionality) for your product, you may be able to get a patent to protect it. Kian will go over what you need to know about design and utility patents in your specific market.

Finally, Kian will show you what he does when his product gets copied. It’s not uncommon for products to be copied, so it’s important to be prepared for it and know how to defend yourself.

Lesson 9: Choosing The Right Supplier

In this lesson, Kian is going to talk about how to choose the right supplier.

One thing that can be really helpful is to use a spec sheet. This is basically a checklist of all the things you want and need from your supplier. Kian has his own detailed spec sheet that you can use as a guide.

There are also some must-ask questions that you should go through with every supplier. Kian has a step-by-step questionnaire that can help you determine if a supplier is safe to work with.

Another important thing to consider is whether or not a supplier has the necessary compliance certificates. This ensures that the products you’re getting from them meet all legal requirements.

Before you choose a supplier, it’s a good idea to listen to Kian’s advice on what most people should do before sourcing. He’s got some strong recommendations on this topic!

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How much does Product Development Blueprint cost?

The price for the “Product Development Blueprint” is now $1,997, which is $1000 off the regular price. 

If you don’t want to make a lump sum of $1,997, you also have an option of a payment plan. You can pay 4 installments of $597.


1. Kian Golzari’s Success is Real

What I love most about Product Development Blueprint is that it’s not just some course created by some self-proclaimed “guru” who has no real experience in eCommerce.

You know how it is online – there are so many scams and people selling courses who don’t actually practice what they teach. But Kian, the creator of this blueprint, is the real deal. He’s an expert in product sourcing and development, and he’s got the track record to prove it.

Kian has personally visited over 500 factories and sourced over 2,500 products. He’s worked with big names like the NBA, United Nations, Olympic Games, and even the US Ministry of Defense. Plus, he’s created brands for huge UK retailers like Tesco, Argos, and Aldi. Talk about impressive!

All of this gives me so much confidence in Kian and his training. I feel like if I just follow his guidance, I’ll be able to succeed in eCommerce too.

2. Lifetime access to the course

As a student of this course, you’ll have lifetime access to all the materials, including any updates we make in the future. We’re always working on adding new content to keep things fresh and relevant. 

Plus, we invest thousands each year to make sure our course materials are up to date and ready to help you tackle the latest challenges.

3. Supportive Community

Foundr’s Facebook group is a really great resource for business owners. The community is super active and helpful, and Kian is always available to answer questions too. 

Building a business can be tough, so it’s really helpful to have a place to go for support and to bounce ideas off of others. 

Trust me, never underestimate the value of discussion when it comes to entrepreneurship! It can be a game-changer.

4. No theories, just practical steps

Foundr’s Product Development Blueprint is a really cool course that’s designed to help entrepreneurs like you build profitable products. The best part is that it’s all super easy to understand and packed with actionable steps. Plus, the course is super well organized and takes you through everything step by step.

In the course, Kian will help you tap into the “mind of the market” to figure out the best products, pricing, and unique selling points. You’ll also learn how to create killer branding and set your product apart from the competition. And if you’re worried about your product idea getting copied by a supplier, don’t worry – Kian’s got you covered there too.

All in all, the Product Development Blueprint is a great resource for anyone looking to develop a profitable product and make their brand stand out.

5. Easy-to-use workbooks that facilitate implementation 

The workbooks included in Product Development Blueprint will help you become familiar with the various steps to building a sustainable eCom brand. Being an entrepreneur myself, I know how effective it is to learn by doing 

The Foundr team knows that if you just listen to Kian’s talk without taking action, you will not make significant progress. You can even take a quiz after each module to test your understanding.

6. Templates for copying and pasting

Starting a business can be a lot of work, but Foundr has got you covered. They’ve created templates that their students can use to make things a little easier. 

For instance, in the Product Development Blueprint course, you’ll get access to the same templates and checklists that Kian used to find the perfect product for his business. 

And the “Validation Checklist” is a great tool to help you make sure there’s a market for your product before you invest all your time and money.

7. 365 days money-back guarantee 

Foundr is confident that the Product Development Blueprint program is top-notch. That’s why they offer a one-year money-back guarantee – they know it works for a lot of students. 

In contrast, some other gurus have sketchy refund policies, but Foundr is transparent and gives you a satisfaction guarantee.

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1. Product Development Blueprint is quite pricey

I know the Product Development Blueprint isn’t exactly cheap, but the value you get from it definitely exceeds the price. 

I get that not everyone can afford it though. It really just depends on what you’re willing to sacrifice in order to succeed. If you can cut back on other expenses and invest in the course, it shouldn’t be a problem. 

Plus, there’s a payment plan available if you don’t want to make a one-time payment. And in the end, you can totally earn the money back through your business.

Now, you might be wondering why Foundr and Kian don’t just sell the course at a lower price. Well, it’s because creating a high-quality training program like this is expensive. 

These guys put a lot of hard work into creating the course, and it seriously works! 

There are plenty of other eCommerce courses out there that are cheaper than Foundr, but the people behind those courses have never actually had success in eCommerce themselves. They’re just selling you secrets that won’t actually bring in any revenue.

2. Developing a product requires some cash upfront

Kian is going to teach you how to make a product in this course, but you’ll need some cash to get started. 

A lot of the cost is actually just for inventory, but there’s a way to avoid overbuying too much. Just make a waiting list! That way, you can avoid having too much stuff that you can’t sell.

3. You won’t get rich overnight by joining Product Development Blueprint

Have you heard of those “gurus” who sell courses claiming you’ll get rich quick? Forget about that. 

Product Development Blueprint isn’t one of those sketchy “get rich overnight” schemes. 

If you sign up for the course, you won’t magically become rich without putting in the work. You gotta put in the effort to develop a killer product that stands out.

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Is Product Development Blueprint a Scam or Legit?

Product Development Blueprint is not a scam. This legit program will guide you from the very beginning of figuring out what to sell, all the way to having your unique product manufactured, shipped, and making sales. And the best part is, it’ll help you do all of this faster and without making costly mistakes.

But it’s not just about finding the right supplier. Product Development Blueprint also teaches you how to communicate effectively with them so you can build a lasting relationship, not just a transactional one.

And here’s the thing: most product development courses out there are taught by people who like to call themselves “gurus”, but in reality, they’ve probably just ordered a few things off Alibaba and have never actually set foot in a factory in China.

But Kian, the instructor for Product Development Blueprint, is different. He has sourced over 2,500 products, visited 500 factories, and traveled to China over 100 times. So he knows what he’s talking about. Foundr only works with experienced practitioners like Kian, not so-called “gurus”.

Product Development Blueprint Review: Final Verdict

Product Development Blueprint is a legit eCommerce course that can help you start your own business. It’ll teach you how to source and create your first physical goods, and even give you a blueprint to follow so you can launch your best-selling product as quickly as possible. 

Plus, you’ll avoid making any costly mistakes along the way. Kian will even show you how to choose products that’ll sell like crazy. Whether you already have a product in mind or you’re starting from scratch, this course has you covered. 

It may seem like there are a ton of different ways to do eCommerce, but it really comes down to either creating a single product or building a brand. 

And it’s super important to get it right from the start, especially if you’re new to the entrepreneur game.

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