Social media advertising is one of the most powerful tools to grow an online business.
It is now the main traffic driver that can generate leads for companies who want to increase brand awareness and sales in a short period of time.
So, you might be thinking whether it will be a good idea to start a marketing agency that helps companies manage Facebook ads.
But you gotta know how Facebook ads work in the first place.
Well, that’s exactly what Michael Wymore, the creator of Media Buyer Blueprint is pitching you – the skill to run Facebook ads in the right way.
However, since there are so many fake gurus out there, it’s hard to know if Michael Wymore is just a scam. In another word, is the course worth your money?
To give you an answer, I’ve conducted some research on Michael Wymore and his course Media Buyer Blueprint.
Since I’m not paid to endorse him, you can rest assured that this review is genuine and unbiased.
At the end of this article, I’ll also tell you a training platform that offers you a completely free training on SEO (Search Engine Optimization) techniques which can generate free traffic to your website without any advertising cost. That way, you can make money while you are sleeping!
Below is what I’ll cover in the review of Michael Wymore and his Facebook ads course.
Who is Michael Wymore?
Michael Wymore is an online entrepreneur who created the course Media Buyer Blueprint.
According to Michale, he has been doing social media marketing for around four years and spent over 100k a month in social media ads campaigns so he knows how Facebook advertising works and can provide you with proven strategies to optimise your ad campaigns.
But what intrigues me is that Michael is still studying his BBA degree in Biola University (2017 – 2021). That means he started with online marketing in high school? Where did he get the money for ad spend then?
On the personal website of Michael Wymore, it is said that he founded the education and consulting company Wymore Ventures LLC which serves thousands of customers around the world. But it has not been registered yet and there is no company profile other than three episodes of his podcasts.
He claims that he has over 1700+ students learning how to run social media ads, though his Facebook only has 3,852 followers whereas his Instagram has 9,033 followers with 49 posts.
For someone who positions himself to be a guru on social media marketing, it seems that his popularity can’t really live up to the expert title.
That said, he got some talents in writing.
There is a free ebook called Ad Buying Secrets authored by him, though I couldn’t find much value in the information provided.
So, now you might wonder why Michael Wymore said he had spent 100k on social media ads. After all, he doesn’t have any self owned ecom brands or companies to promote.
What You’ll Get With Media Buyer Blueprint
According to Michael Wymore, the Media Buyer Blueprint is all you need to get paid for running ads and creating an income stream like his ( Michael said he made $4,237 a month).
Below are some of the values he said you can expect to receive from the course.
- The Ultimate Freedom Lifestyle – It takes up a whole day to manage a few Facebook ad campaigns.
- Consistent Online Income – It’s only possible if you keep finding new clients.
- Copy & Paste Blueprint: Copywriting is not copy and paste.
- Copy & Paste Scripts: You have to customise the sales copy based on your customer’s product or service.
- Most Wanted Skill In 2020: That means the skill to run FB or IG ads.
- Start A Business: I know you can start a business if someone employs you to run FB ads.
- Get Instantly Recognized: Don’t expect any brand to recognise you when you don’t have a lot of testimonials.
- Get Ahead In Life: Can you really get ahead without any trial and errors?
- Templated Plug & Play Strategies: Again, sales templates.
What’s inside Media Buyer Blueprint?
Media Buyer Blueprint is basically a Facebook ads course. But the name Media Buyer Blueprint makes it sound more encompassing?
Below is the curriculum of Media Buyer Blueprint.
Module 1: Get Paid To Run Ads For Ad Agencies and Clients
This module includes 6 video lessons. It teaches you how to find your first client using Upwork and private message strategy. Besides, you’ll learn how to create an eportfolio with case studies and how to set your price.
But since Upwork is a platform open to every job seeker. I’m afraid that you can only be a price taker if you try to land your clients there.
Module 2: Secret Blueprint For Running Facebook Ads
This is the last module which contains 12 lessons. It is actually a basic introduction to Facebook ads including the campaign structure, the process of setting up ads, ad spend, sales copy, ad creatives and lookalike audiences.
Frequently Asked Questions
This part includes answers to some frequently asked questions such as how to get clients or get paid for the service of running ads.
The bonuses include PDFs of module 1 and 2, official certification (I doubt if it’ll be recognised by any organization), access to the private Facebook group.
Media Buyer Blueprint Pricing
Media Buyer Blueprint is sold at $37. It is a one time payment for lifetime access.
The Pros and Cons of Media Buyer Blueprint
As in the case of most digital programmes, Media Buyer Blueprint has both strengths and weaknesses.
- It is cheap in price, only costs you $37 for a lifetime access
- It teaches you the basics of Facebook ads
- It sounds too good to be true. Can you really achieve financial freedom with a $37 course?
- It doesn’t’ teach you any unique strategies on Facebook ads
- Michael Wymore doesn’t seem to have any consulting firm or ad agency in place
Is Michael Wymore a Scam? Why Don’t I Recommend It?
I won’t say Michael Wymore is a scam. As a 20 year old kid, I think what he is doing is actually impressive.
But when it comes to making money, running a FB ad agency is far more difficult than you think.
First, it is extremely difficult to find prospects
To be someone who provides the service of running Facebook ads, you are forced to compete with numerous ad agencies to win over the trust of a company or business owner who can pay you some commission fees.
But when you only got a “certificate” from Media Buyer Blueprint, why on earth would anyone listen to your pitch? At the end of the day, there is a good chance that your talent will be buried.
Hence if you don’t have a brand or product to promote on Facebook, I’ll strongly advise you to try a better alternative program which I will talk about later.
Second, you need to be really good at running Facebook ads.
The learning curve of Facebook ads is steep.
Worse still, Facebook always changes its algorithm without any prior notice. So, sometimes the ads that perform well will suddenly lose money. You then have to do testing again and again in order to get back on track. In the process, you’ll have to burn a lot of money, further eating away the net profit of your client.
What’s more, Facebook’s advertising policy is difficult to understand. And their system makes mistakes quite often and disables your account without reason. Even if you succeed in appealing against the decision, you would have to invest more money and go through the algorithm learning process again.
Therefore, many eCom store owners fail to cover their Facebook ad cost and cannot earn a penny after doing so many things.
In short, when you fail to help your clients make money with Facebook ads, they would immediately stop paying for your service and you need to find prospects again!
Is there a better alternative to Make Passive Income?
If you are new to online business, you may ask if there is a better business model that doesn’t need Facebook ads and can do it as a side-hustle.
Yes, I would suggest you getting started with affiliate marketing. It is far easier and less time consuming as you don’t even need to handle customer service.
In affiliate marketing, you can run your business almost with zero cost. Most importantly, you don’t need to invest in creating and developing any products.
But How Much Can You Earn with Wealthy Affiliate?
Students on Wealthy Affiliate focus their businesses on affiliate marketing.
In affiliate marketing, you can run your business almost with zero cost. Most importantly, you don’t need to invest in creating and developing any products or spending a lot of money on Facebook ads.
A 21-year old student from this #1 recommended training platform of affiliate marketing was able to earn $7,395 in just 1 week, which means he made more than $1k a day…all while using free traffic methods.
Wealthy Affiliate has existed for more than 10 years and there are many success stories over the years.
To give you more examples, here are some of the other inspiring success stories of Wealthy Affiliate members.
Where to Join Wealthy Affiliate?
Wealthy Affiliate has a very simple pricing scheme. It has free and premium membership.
If you want to feel about Wealthy Affiliate, you can sign up for the starter membership here (no credit card required). You can select to be a free member with no time limit.
And as a starter member, you can get instant access to the community, live chat, over 500 training modules, 2 classrooms, networking, commenting, 1 free website, access to the keyword tool.
You can enjoy all these values without paying a penny.
So I strongly recommend you to register a free account and see it yourself.
If you’d like to be the next success story and get the most out of Wealthy Affiliate, you can upgrade to the Premium Membership later.
After that, you can get access to everything without the bother from any upsells.