Mike Dillard – List Grow 2.0 Review, Scam or Legit?

Are you looking to start an online business? If so, you might have heard of List Grow 2.0, a program developed by Mike Dillard.

The program claims to help you grow your email list, generate leads, and convert more potential customers. 

But is it really worth your time and money? Or is Mike Dillard a scam?

As an Internet entrepreneur, I’m in a good position to share with you everything I know about the program. 

Since I’m not affiliated with Mike, you can rest assured that my review is not biased.

At the end of this article, I’ll also tell you another alternative that can really help you generate free traffic and make passive income.

Below is what I will cover in the review of Mike Dillard and his course List Grow 2.0.

Who is Mike Dillard?

Mike Dillard is a self-made entrepreneur who is most famous for his self-help podcast on iTunes, which is called Self-Made Man.
Mike Dillard

On this podcast, he interviewed some celebrities to let you know how they became successful and brought you back to the questions of money-making and financial independence.

Mike has tried his hands at a few businesses and experienced a lot of ups and downs. It is not until he got into the business of network marketing that he started to make real money.

The experiences learned from network marketing led Mike to create List Grow and tons of online marketing courses that claim to reveal the secrets of his success.

His other business ventures include EverGrow, The Elevation Group, and Magnetic Sponsoring. He is also affiliated with Onnit, Click & Grow, and other organizations.

What is List Grow 2.0?

List Grow 2.0 is a system that teaches you to create sales funnels, generate leads, and build email lists.

It consists of four modules that cover a lot of topics on email marketing, such as how to choose a niche, purchase a domain name, and set up your business email.

In the second module, you will learn about marketing funnels, capture pages, ClickFunnels, and upsell scripts. Apart from that, there are training videos that show you how to make slides using VSLS and upload the files to ClickFunnels.

The third module is longer than the first two modules. It teaches you how to create a VSL page, integrate a checkout page, and create SKUs. Other training videos cover the steps to create an upsell page, and Facebook group, and use email autoresponders.

In the last module, you will learn how to make $100,000 by launching a Facebook ad campaign.

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How Does List Grow 2.0 Work?

List Grown 2.0 can be broken down into three segments which revolve around paid advertising.

Front End Page

This is the first thing you’ll learn from List Grow 2.0.

The front-end product is usually free or extremely cheap. This is known as a “tripwire” that leads your customers to your sales offer.

With List Grow, you’ll learn the process of setting up your front-end page and tripwire in simple steps.

The Second Offer

In this session, Mike Dillard teaches you to make a second offer in the right way.

The aim is to give your customers something of value that can help them solve problems. The price range of this offer can be around $150 to $200. It is not intended to pocket a lot of cash but raise money for further promotion.

According to Mike Dillard, the majority of the money you made in the second offer should go directly into paid ads, in order to pitch your third offer.

Third Offer

This offer is a subscription-based service. According to Mike Dillard, the price range can be anywhere between $20 to $100.

The aim is to create passive income which allows you to keep earning money without doing any work. That’s why Mike Dillard focuses so heavily on collecting membership fees.

How Much Does List Grow 2.0 Cost?

List Grow 2.0 will cost you about $1000.

In addition, you have to buy a few additional products and tools that allow you to follow along with the lessons.

These expenses add up to a total cost of around  $2000.


  • This is a comprehensive training program.
  • Mike Dillard is experienced with online marketing and his podcast has millions of subscribers.
  • List Grow 2.0 offers a 30-day money-back guarantee, though you need to provide evidence that you have followed every step but still not effective for your business.


  • The course is expensive for a lot of people who just started with online marketing. There are actually much cheaper options out there and many would say that paying $1000 for a list-building program is too much.
  • There are additional expenses on other tools and resources including subscriptions to ClickFunnels, Mail Chimp, Snaglt, Blue Mics, and Grasshopper.

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Is Mike Dillard a Scam?

I won’t say Mike Dillard is a scam.

But as an experienced entrepreneur, I won’t recommend List Grow 2.0 to you.

Here are some of the untold truths about List Grow 2.0….

1. Mike Dillard only teaches you paid traffic methods

Mike Dillard only teaches you how to use Facebook ads to drive traffic to your landing page.

There’s no training on free traffic. For example, Mike Dillard doesn’t teach you how to create a website and use SEO to get your website ranked on Google so that you will have organic traffic to visit your product page.

2. A lot of Hidden costs

Mike Dillard doesn’t tell you that Facebook ads can cost you a lot of money.

Worse still, the learning curve of Facebook ads is quite steep because Facebook changes its algorithm all the time. You have to invest a lot of time and money in learning and testing Facebook ads.

If you run Facebook ads without any experience, your ad account will be easily banned for violating their strict policies.

Besides, don’t forget there are additional expenses from his recommended tools:

  • It costs $97 per month for ClickFunnels (landing page builder).
  • An autoresponder such as ActiveCampaign cost $15 a month (collects and sends emails)

Is there a better alternative to List Grow 2.0?

Though it sounds like a good idea to grow an email list and have an audience to talk to.

At the end of the day, it still involves a lot of hands-on activity and paying attention to something in an ongoing fashion.

If you’re new to online business, you might wonder if there’s a better business model.

Of all the business models I’ve tried, affiliate marketing is the easiest and most rewarding so far.

In affiliate marketing, you can run your business almost with zero cost and achieve a steady passive income without any trouble with paid ads.

If you want to learn affiliate marketing in the right way, I’d recommend you to get started with the best training platform Wealthy Affiliate.

It offers you a free account (including a free website) with comprehensive training on SEO (free traffic methods) which enables you to get started with affiliate marketing right away without paying a penny.

But How Much Can You Earn with Wealthy Affiliate?

A 21-year-old student from Wealthy Affiliate was able to earn $7,395 in just 1 week, which means he made more than $1k a day…all while using free traffic methods.

Wealthy Affiliate testimonial

Wealthy Affiliate has existed for more than 10 years and there are many success stories over the years.

To give you more examples, here are some of the other inspiring success stories of Wealthy Affiliate members.

Where to Join Wealthy Affiliate?

Wealthy Affiliate has a very simple pricing scheme. It has a free and premium membership.

If you want to feel about Wealthy Affiliate, you can sign up for the starter membership here (no credit card required). You can select to be a free member with no time limit.

And as a starter member, you can get instant access to the community, live chat, over 500 training modules, 2 classrooms, networking, commenting, 1 free website, and access to the keyword tool.

You can enjoy all these values without paying a penny.

So I strongly recommend you register a free account and see it yourself.

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