Ecommerce Empire Builders Review: Is Peter Pru a Scam?

I’m a seasoned internet entrepreneur who got into e-commerce. I was excited to try out Ecommerce Empire Builders because they promised a different way to do dropshipping. I signed up for Peter Pru’s Ecommerce Empire Academy course to learn more and grow my online business.

Now, looking back on my experience, I want to give you an honest review of this program. During my time with Ecommerce Empire Builders, I learned new strategies, improved my sales funnel skills, and figured out digital marketing tricks.

Let’s dive into what was great, what was tough, and how it all affected my business journey. 

What Is Ecommerce Empire Builders?

Ecommerce Empire Builders

Ecommerce Empire Builders, led by Peter Pru, teaches how to create a profitable dropshipping business. The team consists of Peter, the CEO, Jordan Strauss, a copywriter, and Aliakbar Gulshan, a successful student turned coach.

Their offerings include:

  1. Ecommerce Empire Academy Course
  2. Ecommerce Empire Book
  3. Add-on programs like the Starter Pack and Insiders
  4. An affiliate program with a 30% commission on recurring sales

For those short on time, eCom Genie provides a fully automated eCommerce service.

They also offer services to help students grow their business, such as:

  1. Business In A Box
  2. Ecom Cheetah & EMPIRE PLR
  3. Advertising Management & Complete Copywriting Package
  4. Facebook Ad Image Creation & Social Media Management
  5. Information Product Creation & Offer Stack Design
  6. Email Sequences & Market Research.

Recommendation: Here’s The Best Alternative

Who Is Peter Pru?

Peter Pru

Peter Pru, a sales funnel expert, and the owner of multiple 6 and 7-figure businesses, initially turned his passion for fishing into a side hustle that has now become a multi-million dollar empire. In 2016, Peter launched a training program to teach students how to succeed in online sales using sales funnels.

Peter also owns UnTapped Focus, an all-natural performance enhancer, and his accomplishments have been featured in renowned publications like Forbes, BuzzFeed, Entrepreneur, Yahoo Finance, and PR News Wire. He has collaborated with influential figures like Tai Lopez and earned multiple Click Funnels 2-Comma Club awards for generating over one million in sales through funnels. Additionally, his YouTube channel boasts over 58K subscribers.

Having instructed thousands of students with numerous success stories on his website, Peter Pru’s Ecommerce Empire Builder Academy is the focus of this review. In January 2022, Peter released a book, catering to those with no prior ecommerce experience, offering insights into achieving success with this business model. With Peter’s expertise, you’ll learn to avoid common dropshipping mistakes and effectively scale your online business.

What’s Inside The Ecommerce Empire Academy Course?

Inside The Ecommerce Empire Academy Course

The Ecommerce Empire Academy Course by Peter Pru is a comprehensive training program for successful ecommerce dropshipping through sales funnels. It includes:

  1. A 7-week masterclass to launch your business in 30 days or less.
  2. 15 hours and 23 minutes of video lessons and tutorials.
  3. Weekly Q&A sessions and business/funnel reviews.
  4. Real-time case study buildouts demonstrating Peter’s strategies.
  5. Collaboration in the Elite Mastermind group for student support.

The course provides plug & play templates and funnels to save time and money, along with bonus materials like a 30-Day Empire Business Calendar, a $10,000/Month Product Picker Tool, and a 1-hour private 1-on-1 strategy call.

Modules cover various topics, including:

Module 1: Foundation

Learn the essential mindset for success in e-Commerce and dropshipping. Gain the right perspective and prepare your mindset for the journey ahead.

Module 2: Sales Funnels

Discover effective sales funnel strategies, including plug-and-play templates for quick lead conversion, increasing sales by up to 30%, and building a standout business.

Module 3: Email Marketing

Harness the power of email marketing to promote your products and services effortlessly. Learn to target clients and integrate email marketing into your business strategy.

Module 4: Influencer Marketing

Leverage social media, especially Facebook and Instagram, to connect with influencers who can boost your sales and brand credibility. Understand the ins and outs of influencer marketing.

Module 5: Facebook Ads

Master Facebook advertising to reach potential customers and increase sales. Get insights into running successful Facebook ad campaigns.

Module 6: Scaling Business

Unlock Peter’s tips and tricks to scale your business to seven figures, but remember that success in e-commerce takes time, patience, and hard work.

Recommendation: Here’s The Best Alternative

Can You Make Money With Ecommerce Empire Builders?

Can You Make Money With Ecommerce Empire Builders

Yes, Ecommerce Empire Builders has success stories and a double your cashback offer, indicating potential profitability. Peter’s sales funnel expertise is valuable, but the course lacks training in essential areas like social media marketing, SEO, and chatbots. While Peter’s teachings are detailed and easy to understand, be prepared to invest time and money in PLR products and paid ads for success.

However, the course doesn’t cover all aspects of dropshipping beyond sales funnels. Making money is possible but comes with costs and limitations.

Learn more: legit ways to make money online.

Issues with Dropshipping

  1. Low Profit Margins: Dropshipping typically yields low ROI, with profit margins ranging from 5% to 20%.

  2. High Failure Rate: About 99% of dropshipping ventures fail due to factors like niche selection, product choice, and a lack of understanding of the business model.

  3. Evolving Landscape: Dropshipping is a growing market expected to reach $557.9 billion by 2025, but outdated methods no longer work.

  4. Marketing Excellence: Success hinges on becoming a skilled marketer and standing out from competitors by capitalizing on trends.

  5. Fast Shipping: Quick delivery is crucial in 2024, as waiting for inventory from China won’t suffice in a market where Amazon offers same or next-day delivery.

  6. Competition and Imitation: Be prepared for competitors to steal ideas and offer better deals, potentially pricing you out of the market.

Starting dropshipping can still be viable, but it comes with disadvantages and risks that many overlook.

How Much Does Ecommerce Empire Builders Cost?

The starting price for Ecommerce Empire Builders is $1,997. You can choose to pay in full or opt for an installment plan, with an initial payment of $597 and the remaining amount paid without interest before completing the course.

They offer a 30-day money-back guarantee, subject to their terms and conditions. It’s important to note that they have strict refund policies to deter non-committed students who only seek pre-recorded videos for a refund. However, if it genuinely doesn’t suit you, you can fill out a refund request form to potentially receive your $1,997 back.

Recommendation: Here’s The Best Alternative

Pros of Ecommerce Empire Builders

  1. Comprehensive training on the power of sales funnels.
  2. Established community with experienced sellers, dating back to 2016.
  3. Sales funnels can significantly boost dropshipping sales.
  4. Peter’s teaching style is easy to understand.

Cons of Ecommerce Empire Builders

  1. Expensive course and sales funnel software.
  2. Refunds require completion of assigned ‘homework’ at Peter’s discretion.
  3. Some topics lack sufficient detail.

Is Ecommerce Empire Builders A Scam?

Ecommerce Empire Builders by Peter is not a scam. The course materials can be effective in 2024, but quick income replacement depends on various factors. Positive student reviews, valuable training, and Peter’s online presence indicate legitimacy. There’s no evidence of a scam or dishonesty in his program.

However, there are some complaints on Trustpilot:


Ecommerce Empire Builders Review on trustpilot

Ecommerce Empire Builders Review on trustpilot 2

Should You Join Ecommerce Empire Builders?

Ecommerce Empire Builders offers valuable training for making money online through unconventional dropshipping methods. Peter’s sales funnel expertise can boost traffic and conversions. Learning about upsells, order bumps, and marketing can set your dropshipping business apart.

However, achieving 20-45% conversions requires a significant time and money investment. It may not be the ideal choice for starting an online business in 2024, and there are other options to consider.

Recommendation: Here’s The Best Alternative

Is There a Better Alternative?

If you want to make money online, affiliate marketing can be a great option. One platform that comes highly recommended for individuals interested in affiliate marketing is Wealthy Affiliate (WA). It offers excellent training and support.

Affiliate marketing is a legitimate and cost-effective way to generate passive income without the need for paid advertising or managing inventory. With WA, you get access to a comprehensive platform that walks you through the process of building an affiliate marketing business.

A standout feature of Wealthy Affiliate is its free membership, which includes a website and in-depth training on search engine optimization (SEO). This helps you attract organic traffic and establish a strong online presence for the affiliate offers you promote.

You can check out my full review of Wealthy Affiliate here.

Wealthy Affiliate Testimonial


Recommendation: Here’s The Best Alternative

Why Trust High Income Source?

Hello, I’m Jeff Smith, and I want you to know that High Income Source is a reliable source. I hold a business degree from the University of Pennsylvania and have extensive experience in online business. Over the years, I’ve made over $3 million through online ventures like Amazon FBA, dropshipping, and affiliate marketing.

What makes High Income Source stand out is our dedication to providing trustworthy reviews. We don’t just give opinions; we invest hours in researching online courses and gathering real feedback from students. This commitment, along with my practical experience and a dedicated team, ensures that every review on High Income Source is a reliable resource you can count on.

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