You want to create a blog that will attract a lot of readers and eventually make you money. Well done. An on-demand topic blog of high quality could be a very successful endeavor given the amount of time people spend online.
It is probably pretty competitive out there unless you’re writing about a very new or different topic. Because of this, it’s very important to work on cutting through the noise by choosing the right blogging fields. Here are 120 of the most profitable blog niche ideas available to you. Let’s discuss why narrowing your focus is important.
What is a blog niche?
When writing content for your blog, you will focus on a specific topic area. Choosing a blogging niche will help you narrow down your audience and create content that is much more relevant to them.
As a result, your readers will be more likely to subscribe to your blog, and you will be able to position yourself as a thought leader. You’ll also make it much easier for search engines to identify what your blog is about and increase your chances of ranking higher, which will in turn bring you more readers.
Depending on your interest, you can choose to focus on a highly technical blog or a more personal, creative one. Ideas for blog niches can be generated in several ways:
- Industry based, such as a cryptocurrency or freelancing.
- Audience based, by targeting audiences like small business owners or newlyweds.
- Subject based, like news content and movie reviews.
How to find your blogging niche?
It’s important to find a niche…
The niche came from where?
Right now, all you need to do is brainstorm. Eventually, you will want to validate your ideas, but let’s leave that for the next section.
Considering feasibility isn’t important for now. Simply list out a bunch of topics you want to write about.
In addition to staring at a white wall and running through ideas in your head, some good methods are:
- You’re in your room/house. Think about the objects you own and see if any of them spark an idea.
- Everyday life. Think about what you do every day and see if anything comes to mind.
- You read blogs.
- Articles in magazines.
- Check out Amazon, eBay, and other shopping sites (look at popular products, categories, or your order history).
Don’t worry if you’re still stuck – I’m going to give you a list of 100+ blog niche ideas at the end.
It’s time to validate the list you brainstormed
At least now you have a few ideas for what you want to write about.
Next, you need to validate those ideas to determine which is best for your blog.
Finding your perfect niche requires balancing three factors:
- Your passion for the topic
- What other people think about the topic
- Profitability of the topic
Take a moment to consider…
- You can pick a topic that you’re very passionate about with products that you can sell to make money…but if no one else is interested in it, you’ll never build an audience or earn income.
- You will have trouble writing blog posts if you choose something that other people like but you don’t enjoy.
- You might become popular (this one might be OK too – it depends on your goals!) if you choose a topic you love and that has a lot of users…but no income potential.
Which blog niches get an A+ for all three criteria? Please answer the following three questions honestly…
Question 1: Will I still enjoy writing about this after one year and 50+ posts?
There are many blogs on the Internet where people start off strong, publishing posts every week for the first month or so.
Soon there will be one post a month.
After that, it slows down even more…
After the year-long gap between posts, you’ll find an update and a promise to “post more often.”
Blog readers know that pattern well.
This is not meant to be a criticism of those people – it’s just a testament to the difficulty of consistently blogging about a topic.
Before you pick your niche, you should do some soul-searching as to whether or not you will be just as happy writing:
- After the excitement of starting a blog has worn off
- A year has passed
- When you have written 50+ posts and you are struggling to come up with new ideas
There is some good news, too. You will need these two things in order to keep going after you start your blog:
As soon as you start seeing some success, it’s much easier to be passionate about a topic.
In case your internal engine runs out of steam, you can always hire other writers or accept guest posts.
Question 2: Does anyone else want to read about this topic?
You know there is at least one person interested in the niche of your blog if you made it through the first question. We must now find out if any other people would be interested in joining us.
Since there’s less soul-searching involved in this question, it’s easier to answer.
Is there an audience for your blog niche? How do you find out? You will find data there…
Use Google Trends to start with the niches you have brainstormed.
Using Google Trends is the simplest way to start. The following facts are shown in an easy-to-understand way:
- Searches about your niche and whether or not people are looking for it
- How your niche is doing in terms of interest
Although it is not a deep analysis, it is a great place to begin. And with the ease of use, it is also a great start.
Here’s what you need to do:
- Think of the main term(s) for your niche(s)
- Go to Google Trends
- Plug in in your term(s)
The image above shows that, although interest in the paleo diet has waned a bit, it’s still pretty popular. Click the question mark next to “Interest over time” to get an explanation of what the numbers mean – it’s all relative.
In order to get an idea of how popular it is compared to other potential niches, you can even use the handy Compare button.
Here’s another one! You know that keto is more popular today than the paleo diet, so if you plan on starting a blog today, it may be a better option.
Make some keyword research
Using Google Trends, you can explore the popularity and momentum of your niche. Due to Google Trends’ use of relative numbers (remember – “trends” is the key), it doesn’t give you the most accurate estimation of absolute numbers. In other words, it doesn’t tell you how many people are searching for terms in your niche right now.
Therefore, you need to go deeper with keyword research (if this concept is new to you, check out our beginner’s guide to keyword research).
You can do keyword research to find out how many people are searching for terms (“keywords”) in your niche every month.
Here are the steps you should take:
Identify keywords that are relevant to your niche first. Continuing with the keto diet example above, a good place to start is:
- Keto diet
- Keto recipes
- Keto diet review
- Keto diet menu
Take those ideas and put them into a keyword research tool – KWFinder is a good option that you can use for free. You can also use those tools to find related keywords when you do this, so you can truly explore all parts of your niche:
A few thousand monthly searches for your main keywords are generally ideal – but there is no hard and fast rule here. The idea of coming up with blog post topics people are interested in may be difficult if not many people search for the main terms.
Question 3: Is this niche profitable?
Now you should know if everything went well:
- It’s important to determine whether you can stay with the niche.
- You might be interested in other people as well.
Let’s find out if you are actually going to make any money from this.
As long as you have an audience, you can make money from pretty much any niche if you are creative.
That’s why the third question may not be as important.
The following cannot be avoided no matter how creatively you monetize:
It’s always going to be profitable to write about some blog niches over others.
Is it possible to make money from your niche? And if so, how?
Research, research, research!
Find out how other blogs in your niche make money
To begin with, you should look at other blogs that are making money in your niche.
Check out some blogs that are popular in your niche.
You should then go through them to see if they:
- Advertise on their websites with banners and other advertisements
- Provide links to buy certain products
- Provide information products for sale
Your potential monetization options should become clear to you immediately after reading this.
Digital Photography School sells eBooks and courses, as well as displaying ads. From the homepage of the site, there are some monetization ideas!
It isn’t always the most effective to display ads. Some verticals do work well with it, though.
Check out Amazon’s most popular products
There are tons of ways to monetize Amazon.
The purpose is to discover if there are products on Amazon that might be of interest to your readers. The following options are available if you find products on Amazon that sell well:
- Create similar products for your blog (if it’s something like an eBook).
- Blogging about high-quality products will earn you commissions (for physical products).
Check Affiliate programs with a lot of traffic
A commission is paid when a customer is referred to a product by an affiliate. As well as niche-oriented affiliate marketing opportunities, you may find income-generating websites like Shareasale.
In order to locate them, you might want to check out stores and products in your niche. Afterwards, search for your store’s affiliate program in Google.
Your goal is to find some high-quality products you can promote and monetize.
Consider making your own product
If you use this method correctly and have a large audience, it can pay off big time.
You create your own digital product, such as an eBook or online course. Your audience then buys your product.
The more value you can add to a niche – whether it’s by teaching or putting together resources – the better your chances of earning.
120 best blog niche ideas to write about
Consider this list of popular blog topics to see how you can customize your content if you plan to start a blog.
Everyone is interested in money management, from the adolescent trying to obtain their first credit card to the entrepreneur hoping to grow their personal savings exponentially. You can, however, niche down and focus on a specific type of content.
- Frugal living
- Saving for retirement
- Financial independence
Whether your readers are looking for advice on how to run a business or how to advance in their career, they will always turn to specialized business blogs.
- Building a startup
- Business finance management
- Productivity hacks
- Hiring and outsourcing
Despite marketing being technically part of business, they are certainly considered a different breed of blog. Make sure you have a unique perspective or insight to offer. There are many well-established marketing blogs in the space.
- Content marketing
- Social media marketing
- Email marketing
- Search engine optimization
- Pay-per-click advertising
Sales managers, sales reps, and small business owners are among many professionals who would benefit from learning how to level up their sale skills. You will therefore need to choose a suitable topic niche for your sales blog and target audience.
- B2B sales
- B2C sales
- Sales process and strategy
- Sales hacks and templates
- Sales software and apps
- Sales management
5. Design and development
In today’s world, a website is essential. Many people today are looking to create a strong online presence, so it’s not surprising they’ll need equally strong content to guide them on how to design their own compelling website.
- Web design
- UX design
- Web development
- App development
- Website security
Every aspect of our lives is being transformed by technology. It is, therefore, an overarching topic that can be equally relevant to a business audience as well as to a consumer audience.
- Software reviews
- Business automation
- Consumer electronics
- Artificial Intelligence
- Apple products
- Android products
Getting into education is a good topic for a future-proof blog. In order to narrow down your focus, you can use your blog as an academic resource or point your readers to relevant institutions and programs.
- Study hacks
- SAT prep
- Online courses
- Language learning
- College-to-career prep
- K-12 blog for parents
Bloggers can compete with huge news publications, but as long as you carve out one unique niche for yourself, they can win in this space.
- Pop culture
- Silicon Valley
- Investigative articles
As social media has become more popular, entertainment-focused websites have been growing rapidly. Today, this highly popular category offers a large number of topics to choose from for your blog posts.
- Movie reviews
- Music reviews
- TV show guides
- Celebrity gossip
- Celebrity interviews
- Arts and culture
It is crucial to understand what causes wanderlust in your audience when blogging about travel. Don’t forget that photography also plays an important role in a travel blog, so be sure to include visuals.
- Local travel tips
- Travel deals
- Travel hacks
- RV life
- Digital nomads
- Living abroad
11. Food and drink
Starting a food blog makes sense if you have a strong background in cooking or baking. You should focus your blog on a blogging niche and continuously try new things rather than writing about every dish and beverage you’ve ever had.
- Restaurant and bar reviews
- Baking and cooking tips
- Vegan recipes
- Dieting tips
- Healthy eating
12. Beauty and fashion
As trends come and go in a blink of an eye, consumers are always in need of fresh content and inspiration. Plus, you’ll never run out of ideas for your beauty or fashion blog, no matter what niche you choose.
- Product reviews
- Makeup tutorials
- Healthy hair
- Skincare tips
- Fashion trends
- Affordable beauty DIY
13. Health and fitness
With people becoming more mindful of their physical and mental well-being, they are clamoring for content that teaches them how to live better and manage their emotions.
- Men’s health
- Women’s health
- Mental health
- Workout routines and tips
Throughout our lives, we will have to deal with many different kinds of relationships, and they never seem to get easier. Readers are more likely to relate to a relationship blog that is relatable and empathetic.
- Co-living tips
- Wedding planning
- Navigating divorce
Playing games is a well-loved pastime that never goes out of style. The vast majority of platforms and series tend to have strong fan bases, which means a very loyal readership if you can offer the kind of niche content they want.
- Game reviews
- Gaming tips, tutorials, and walkthroughs
- Playstation games
- XBOX games
- Board games
16. Science and medicine
People are fascinated by science, nature, and medicine, regardless of whether it has a foundation in the real world or beyond. These blogging niches require a lot of research, detailed content, and statistical evidence—so be prepared.
- Medical news and breakthroughs
- Medical condition-specific blogs
- Science stories and interviews
- Outer space
17. Home ownership
You don’t have to be Marie Kondo to get people excited about what they can do to make their homes feel and look better. People will spend more time at home, so they’ll look for new ways to spruce up their surroundings.
- Interior design
- Tiny home trends and inspiration
- Organization hacks
- Home renovation
- Moving cross-country
- Feng shui
18. Lifestyle and hobbies
In the end, it’s all about what you’re interested in, the community surrounding it, and the variety of content you can cover. From book blogging to photography, it can be anything.
- DIY hacks
- Arts and crafts
We are in love with our pets… and with other people’s furry companions. Therefore, animal-centric blogs can serve as valuable resources for pet owners as well as entertaining distractions for others.
- Dog parenting tips
- Dog training
- Inspiring pets
- Adopt-don’t-shop stories
- Cute animal pics and memes
- Pet health and wellness
20. Your own journey
Have you ever survived an illness? What has happened since you lost so much? Have you been to all 50 states in the U.S.? The power of blogging is in the ability to inspire others through sharing your unique story.
- Successful entrepreneurship
- Nomadic lifestyle
- Child-free life
- Gambling addiction recovery
- Nightmare client stories
- Dealing with depression
How to start a niche blog
- When you’ve chosen your blogging platform, it’s time to create a home for all the content you’ll be writing. You should be taking the following steps:
- Choosing a blog website template that embodies the characteristics of your blog niche and matches your tone and style is important.
- Select a domain name that is memorable and easy to identify.
- Create blog posts that build your authority and rank on search engines. You can find inspiration in the following blog post templates.
- Find ways to market your blog so that it reaches a wider audience.
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