Seacret Scam: Pyramid Scheme or MLM? [Review]

If you’re on the lookout for ways to make money online, you may have stumbled upon Seacret. But is Seacret a pyramid scheme or a legit opportunity to work from home? Chances are, you heard about Seacret from a friend or family member who’s already involved.

As an online entrepreneur, I’ve reviewed numerous programs like Seacret over the years. And I’m here to share with you what I’ve found.

First things first, let me clarify that I’m not affiliated with Seacret. That means I’m not getting paid to write this review, so you can expect an honest and unbiased opinion from me.

In this review, I’ll delve into what Seacret is all about, its compensation plan, and whether it’s worth your time and effort. And to wrap it up, I’ll also share with you my top alternative to Seacret – the program that’s helped me generate a full-time passive income online.

So buckle up, and let’s dive into the world of Seacret.

What is Seacret?

If you’re into health and beauty products, you’ve probably heard of Seacret. This company, founded by Ben Shabat back in 2001, sells a range of skincare and nutritional supplements through a multi-level marketing (MLM) model.

What’s impressive is that Seacret has been around for almost two decades, which is quite a feat in the MLM world. Most of these companies fizzle out after just a few years.

Like other MLMs, Seacret pitches its business model as a way to make money on your own terms. By joining the company, you have the potential to earn as much as you would in a traditional job.

But as with any MLM, there are some potential pitfalls to watch out for. MLMs can be controversial, with some people accusing them of being pyramid schemes that prey on vulnerable individuals.

So, while Seacret may be a great fit for some, it’s essential to do your research before diving in. Make sure you fully understand the business model and what it entails before committing to anything.

You may also want to read our article on the top MLM companies.

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What Products Does Seacret Direct Offer?

Seacret Direct offers an impressive range of products to help customers take care of themselves. They have classified their products into three categories: skincare, bath and body, and nutrition. Although there are too many products to discuss all of them here, we’ll give you a brief overview.

Seacret’s skincare line, “Minerals from the Dead Sea,” offers a unique and revitalizing approach to skincare. While other brands have products that contain “Dead Sea minerals,” Seacret’s collection stands out from the rest.

The bath and body collection has everything you need to pamper yourself from head to toe. From body butter to hair care products, they’ve got you covered.

Finally, Seacret’s nutrition line includes supplements designed to help you reach your health goals. Whether you’re looking for a boost of energy or want to support your immune system, they have a product for you.

How Does Seacret Work?

Seacret is all about making people feel good and look their best. They produce a bunch of health and personal care products that help you do just that! But, they don’t rely on expensive advertising campaigns to promote their stuff. Instead, they let everyday folks like you and me spread the word.

When you sign up with Seacret, you become a “distributor” of their products. That means you get to work from home, and earn some extra cash while you’re at it! You’ll be selling Seacret products to your friends and family, and anyone else who’s interested. 

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Is Seacret an MLM?

Yes, Seacret is an MLM. MLM stands for multilevel marketing, which is also known as direct sales or network marketing. Unlike traditional business models, MLM companies don’t pay you a salary. Instead, you earn money by recruiting others to join your business and bringing in sales and recruits.

Here’s how it works: if you hire someone and they start making money, you get paid a commission on the sales and recruits they bring in. This creates a multi-level structure, where the people beneath you (your “downline”) bring in even more people and sales, and you earn commissions from all of them.

While Seacret may offer a range of products, many people in MLMs prefer to recruit others because they can earn a lifetime passive income from them. The more people you have in your downline, the more money you can potentially make. In fact, you can earn up to $1100 just by recruiting 10 people.

However, it’s important to note that people at the top of the MLM structure typically make the most money, while those at the bottom make the least. The ultimate goal of someone working for a company like Seacret is to have as many people in their downline as possible, allowing them to earn large amounts of passive income.

So if you’re considering joining Seacret or any other MLM, it’s important to do your research and understand how the business model works before getting involved.

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Is Seacret A Pyramid Scheme?

No, Seacret is not a pyramid scheme. Pyramid schemes promise money or services to members who recruit others into the scheme. However, as the number of recruits increases, members end up losing money. The people at the top of the pyramid benefit the most, while those at the bottom lose out.

Pyramid schemes are unsustainable, and they usually don’t offer any valuable goods or services. The only source of revenue comes from recruiting new members and getting money from existing members. Workers in pyramid schemes typically promote the company, not the product they are selling.

However, as mentioned, Seacret is not a pyramid scheme. Unlike pyramid schemes, Seacret allows members to make money by selling their products. Members don’t have to rely solely on recruiting others to make money. Seacret offers a range of high-quality skincare products that customers love.

Seacret’s compensation plan rewards members who sell products and build their business. Members can earn commissions on sales, bonuses for meeting certain goals, and more. Seacret wants its members to succeed, and the company provides training and support to help them reach their goals.

In summary, Seacret is not a pyramid scheme. It’s a legitimate company that offers high-quality skincare products and allows members to earn money by selling those products. If you’re interested in becoming a Seacret member, you can do so with confidence, knowing that you’re not getting involved in a scam.

Watch the short video below to learn more:

Seacret’s Compensation Plan

Seacret Direct is an MLM company that offers you two main ways to earn money: selling Seacret products for commission and recruiting others to earn bonuses from their sales. Interestingly, you’re not directly paid for recruiting new members – it’s just the bonuses from their sales that you make money from. This clever setup keeps Seacret safe from being labeled as a pyramid scheme.

Like most MLMs, Seacret’s pay plan can be a bit tricky to understand. But don’t worry, we’ve got you covered. Here’s a rundown of their seven payment options:

  1. Retail commissions: the difference between retail and wholesale prices
  2. Preferred customers: commissions from customers who set up a monthly order
  3. Recruitment commissions: $20 when someone you recruit buys the 5 in 5 starter pack
  4. Residual commissions: bonuses from your team’s sales using a “binary” commission structure
  5. Team commissions: 10-15% of your “weaker leg’s” sales
  6. Matching bonus: 20% of your “Bronze Directors” in your downline if you’re above a Bronze rank
  7. Performance-based bonus: lifestyle bonuses like car bonuses and trips when you sell a set amount each month

To make money with Seacret, you just need to focus on two things: selling products and recruiting people to join the MLM. 

However, Seacret uses a “binary” compensation plan that requires balancing two legs, which isn’t the most favorable model. This can result in a “weak leg,” particularly if your upline is an excellent salesperson.

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How Much Does It Cost To Join Seacret?

If you’re interested in joining Seacret Direct, it’s important to note that this MLM can be a bit more expensive compared to others.

To become a non-active member of Seacret Direct, you’ll need to pay a $49 registration fee, which doesn’t include any products. This is known as the “Customer Program,” and it gives you a 60% discount on your purchases. If you want to upgrade to an “active” member, you’ll need to pay an additional $50 for their “5-in-5 Agent Kit” on top of the $49 registration fee. To stay active, you’ll need to purchase 200 products per week and maintain four active lines.

It’s also worth noting that all membership types require a $49 annual fee. With all these membership fees combined, you might find that Seacret Direct requires a significant investment upfront.

It’s essential to remember that the cost of the items you sell isn’t covered by your membership, so you’ll need to take into account the price of the products as well. 

Reasons Why I Don’t Recommend Seacret

If you’ve been thinking about joining Seacret, you should know that there are some significant drawbacks to this MLM company. Here are some reasons why you might want to think twice before signing up.

Biased Reviews

Many of the positive reviews of Seacret are written by affiliates who stand to make money if you join the company. These reviews are often biased and do not tell the whole truth about the hidden costs and difficulties of making money with Seacret.

Difficult to Succeed

Success with MLMs like Seacret is not easy to achieve. Statistics show that the vast majority of MLM members lose money, and many lose a significant amount before even recruiting one person into the company.

Losses are Reframed as Investments

Seacret uplines often reframe financial losses as “investments” in their business, but the reality is that you are unlikely to get the money back, and the return on investment is often negative.

Cult-Like Company Culture

MLMs like Seacret have a cult-like company culture that discourages critical thinking and isolates members from anyone who questions their involvement. Leaving the company can result in rejection from people who were once considered family.

Required Product Purchases

If you don’t have a large network of friends and family, you may have to purchase Seacret products yourself each month, which can be a losing proposition.

Overpriced Products

Seacret’s products are overpriced, making it difficult to sell them compared to other brands that offer similar products at lower prices.

Bad Reputation

Seacret’s MLM business model has a bad reputation, as the distribution of commissions is skewed toward the top, and most people who join MLMs are left with nothing but regret and a lot of useless products.

Exaggerated Income Claims

Seacret makes exaggerated income claims, but in reality, very few people make a good living by promoting Seacret, and the low retention rate is discouraging.

Recruiting Required to Succeed

Eight out of ten ways to earn money with Seacret require recruiting, meaning that if you don’t recruit, you are likely to lose money.

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Pros and Cons of Joining Seacret

Are you considering joining Seacret and wondering whether it’s the right move for you? Here are some pros and cons to keep in mind:


  • Joining Seacret gives you access to a network of affiliates who can help you grow your business.
  • The start-up and ongoing costs of joining Seacret are relatively low, making it an accessible option for those who may not have a lot of capital to invest upfront.
  • Seacret offers a range of skincare and beauty products that are not prohibitively expensive, making them accessible to a wide range of potential customers.
  • Unlike some other network marketing companies, Seacret does not require you to keep inventory. This means you don’t have to worry about storing products or investing in inventory upfront.


  • Be prepared to spend a lot of money if you want to be successful with Seacret. As with any business venture, there are no guarantees of success, and you may need to invest a lot of time and money to see results.
  • While Seacret has been around for a few years now, it’s still a relatively new company compared to some of its competitors. This means that there may be some uncertainty about its long-term viability, and there may be some bumps along the way as the company continues to grow and evolve.

In the end, the decision to join Seacret (or any network marketing company) is a personal one that should be based on your individual goals, resources, and preferences. By weighing the pros and cons and doing your research, you can make an informed decision about whether Seacret is the right choice for you.

Is Seacret a Scam?

No, Seacret is not a scam. According to the Oxford Living Dictionary, a scam is “a dishonest scheme; a fraud,” and Seacret doesn’t fit that definition.

Now, can you actually make money selling Seacret products? It’s true that the majority of Seacret representatives don’t earn any money. But, there are a few people who do make money from it, but they have to put in a lot of effort. And, oftentimes, they make a lot of money from Seacret by aggressively recruiting new members.

The problem is that Seacret sometimes makes dishonest and irresponsible marketing claims to attract new members, which can make some people consider it a scam.

But, fear not! If you’re looking for a legitimate way to make money online, my #1 recommended platform has seen many beginners earn four figures a month after just one year of joining. I’ll tell you more about it at the end of this review.

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Final Verdict

I gotta be real with you – I wouldn’t recommend joining Seacret to make money. The truth is, you’ll probably have a hard time getting started with prospecting and recruiting people to join your Seacret team. Plus, you’ll be pressured to ask your family and friends to join, and that’s just not cool.

Another thing that sucks is that your upline will keep pushing you to buy more Business Support Material, even if you’re not having any success in getting people to join your downline. And unfortunately, the numbers don’t lie – 99% of people who join an MLM end up breaking even or losing money, according to the FTC’s case study.

It’s no wonder that people feel so much pressure to succeed in these MLM-type businesses, and that’s one of the biggest reasons why they quit.

So, what’s the solution? I recommend starting your own online business instead. This way, you can choose what you want to promote, instead of being told what to sell. Plus, you can work from home and have a flexible schedule.

In the next section, I’ll tell you how to build a legit online business that can provide you with a sustainable passive income. This is the exact method that allowed me to earn a full-time income within a year. Trust me, it’s way better than any MLM model out there.

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You may read our article about the difference between MLM and affiliate marketing.

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