With income from his YouTube channel and brand endorsement, PewDiePie has amassed a net worth of $54 million as of 2022.
If you spend a lot of time watching YouTube, you’ve probably seen the name PewDiePie a lot. And if you’re into video games, you couldn’t have missed this name. Well, we’re sorry to tell you that neither Justin Bieber nor Rihanna has the most subscribers on YouTube. Sorry to let you down, but “PewDiePie” has won this award.
Even though Justin Bieber has 24 million subscribers and Rihanna has 22 million, this guy has over 48 million people who follow his YouTube channel. He only posts videos of himself playing video games, which is kind of strange.
Guys who like to play video games and get yelled at about it should remember that you can make a lot of money from it. If you have any questions about the same, you should talk to PewDiePie.
Today we’re going to discuss how much money PewDiePie has and how he builds his net worth.
At the end of this article, we will also tell you how to get rich like PewDiePie. So be sure to read to the end.
PewDiePie Net Worth 2022
PewDiePie is a multi-millionaire with an estimated net worth of $54 Million in 2022. At various times in recent history, he has been the highest-earning YouTuber in the world and the most subscribed channel on YouTube. He usually uploads videos in which he plays video games.
He also earns a lot of money from brand advertising and sponsorships. According to various reports, PewDiePie charges brands $20,000 for each Instagram post he publishes. PewDiePie’s fee per brand promotion is $50,000.
PewDiePie is not only the biggest YouTube star by video views. He is also one of the highest-paid personalities on the site. CelebrityNetWorth reported in 2013 that PewDiePie was the highest-paid YouTube star with an income of $12 million. In 2014, he had earned more than $14 million. The following year, his earnings were $9 million. In 2016, PewDiePie earned $15 million. In 2017, he earned $12 million. In 2018, he earned $15.5 million. In 2019, he earned $13 million. Currently, PewDiePie charges $450,000 per sponsored video.
In total, PewDiePie has earned over $73 million before taxes with his YouTube empire since 2013. In an interview, he confirmed that his net worth is “much, much” higher than $20 million.
To calculate the net worth of PewDiePie, subtract all his liabilities from his total assets. Investments, savings, cash deposits, and any equity he has in a house, car, or other similar asset are included in the total assets. All debts, such as student loans and credit card debt, are included in total liabilities.
Here’s the breakdown of his net worth:
|Net Worth:||$54 Million|
|Monthly Salary:||$1 Million+|
|Annual Income:||$13 Million+|
|Source of Wealth:||Youtube channel, sponsorships, merchandise sales, affiliate commissions|
PewDiePie Net Worth Last 5 Years
|Net Worth 2022:||$54 Million|
|Net Worth 2021:||$52 Million|
|Net Worth 2020:||$49 Million|
|Net Worth 2019:||$47 Million|
|Net Worth 2018:||$44 Million|
How Much Money Does PewDiePie Make From His YouTube Channel?
In 2022, PewDiePie has a net worth of $54 million. He earned most of his income from his YouTube channel. Since 2013, PewDiePie has earned over $73 million from his YouTube empire before taxes.
But how did he get started? Let’s take a look at his journey of building a massive net worth with YouTube.
PewDiePie joined YouTube on April 29, 2010, and since 2022 he has been the channel with the most subscribers in the whole world.
More than 110 million people follow him on YouTube. He has a huge number of fans on all his social media sites, not just YouTube.
PewDiePie’s success began after Kjellberg filmed himself screaming his way through the horror game Amnesia and was subsequently asked by viewers for more of the same. Soon he was uploading several clips a day.
To his parents’ dismay, he dropped out of Chalmers College in 2011 to work at a hot dog kiosk while he developed his channel.
He reached his first 1 million subscribers in July 2012. Two months later, he had 2 million.
In December of that year, he signed a deal with Maker Studios – a talent network for video creators that provides resources, expertise, and help with promotion and marketing in exchange for a share of ad revenue – and saw his channel quickly grow from 100 million to 200 million views per month.
On August 15, 2013, PewDiePie became the most subscribed YouTube channel in the world.
In August 2014, the same month that Maker Studios launched a PewDiePie iPhone app, Kjellberg announced that he would disable online comments under his YouTube videos because he considered them “mostly spam.”
In October, he partially relented and allowed only “approved” comments. In April 2016, he spoke out about his use of words like “gay” and “retarded” in previous videos: “I just thought things were funny because they were offensive,” he claimed. “I said a lot of stupid stuff.” It seemed like PewDiePie was finally starting to grow up.
But in November, his tone changed again, threatening to delete his channel once it reached 50 million subscribers and venting his frustration over what he claimed was an inexplicable drop in YouTube subscribers.
Soon after, on December 8, he reached 50 million subscribers – but deleted not the channel, but a second channel, Jack septiceye2, on which he had posted only two videos, claiming the whole thing was “a joke.” PewDiePie’s main channel would be an extremely lucrative source of income that he would have to give up.
According to Forbes, Kjellberg earned $15 million in 2016 (this sum includes advertising revenue from his YouTube Red channel and the sale of 112,000 copies of his book This Book Loves You).
The following month, however, #PewThePieIsOver and #PewThePieIsOverParty began circulating on Twitter after Kjellberg appeared to use the N-word in a video.
A few days later, he sparked another controversy when he paid two Indian men $5 via the website Fiverr to hold up a sign that read “Death to all Jews.” He apologized, claiming, “I did not think they would actually do it.”
Nevertheless, Maker Studios parted ways with PewDiePie in February 2017 after other videos surfaced that appeared to contain anti-Semitic jokes. Kjellberg released an apology on Feb. 17 titled My Response – but also criticized the media’s coverage of his videos.
But in September 2017, he was forced to apologize again after uttering the N-word during a live stream.
“I am really disappointed in myself because it seems like I have not learned anything from these past controversies,” he said. “In the position I am in, I should know better.
Although PewDiePie was overtaken by Indian record label T-Series as the most subscribed YouTube channel in spring 2019, it retained the top spot for an individually owned channel, surpassing the 100 million subscriber mark in August.
A few weeks later, the social media star again raised eyebrows among critics by backing away from his pledge to donate $50,000 to the Anti-Defamation League. The social media star said he had been advised to choose the nonprofit to help quash accusations of anti-Semitism, although he preferred to donate the money to a charity he “personally cares about.”
In December 2019, PewDiePie announced that he would retire from the platform that had made him famous.
“I am going to take a break from YouTube next year,” he said in a video. “I wanted to say it in advance because I decided to do it. I am tired, I feel very tired. I do not know if you can tell … At the beginning of next year I will be away for a while. I’ll explain later, but I wanted to give you a heads up.”
How Much Money Does PewDiePie Make From Brand Endorsements?
PewDiePie makes money from brand endorsements. As you all know, PewDiePie is one of the richest and most popular YouTubers in the world. That’s why so many big companies want him as their brand ambassador. PewDiePie works in partnership with “G Fuel”, one of the leading suppliers of energy drinks. He has been endorsing this brand since (2018).
In addition, he also promotes a number of other brands such as “Razer”, a company that makes accessories for video games, and many others. PewDiePie’s wife Marzia has also started her own brand of unisex clothing and household goods called “Tsuki”.
How Much Does PewDiePie Make A Year?
Forbes reported in December 2019 that PewDiePie makes $13 million a year from YouTube, but it’s unclear if that figure includes income other than ad revenue.
In addition, according to a report from Business Insider, PewDiePie earns $3,319 per minute of YouTube video.
If PewDiePie makes a total of $13 million per year, it will work out to be $1.08 million per month or $36,000 per day.
However, it’s unclear whether Forbes’ number includes income besides ad revenue. Forbes might have left out his income from merchandise sales and affiliate commissions.
With over 100 million subscribers, PewDiePie can earn a significant portion of his income from YouTube advertising.
However, in the video below, it is revealed that he also makes money online through other means, including
- Affiliate marketing (affiliate links in the descriptions of his videos)
- Selling PewDiePie merchandise (shirts, sweaters, hats, etc.)
- Video sponsors (NordVPN, Happy Socks, Lootcrate, Gfuel, etc)
- Live streaming (YouTube pays PewDiePie to do this exclusively on their platform).
How Much Are PewDiePie’s Cars Worth?
PewDiePie and his wife have a very expensive lifestyle. He likes to buy sports cars and owns a few luxury cars. So let us talk about PewDiePie’s car collection for a moment.
- Porsche 911 Turbo S. This is the most expensive car Porsche has ever built. It costs 3.08 crore (INR) in India.
- Volvo XC90 T8. This car costs 96.65 lakh rupees.
- Mini Cooper Convertible’. It costs 90 lakh rupees to buy. He also has other expensive cars.
What House Does PewDiePie Own?
PewDiePie and Marzia Bisognin moved to England after they got married. They live a very nice life in their very nice house. PewDiePie and Marzia moved to Brighton, England in 2013.
They live right by the sea in one of the most expensive neighborhoods of Brighton and Hove. The price of the house is said to be more than $15 million. PewDiePie also owns a number of properties, including homes in Sweden and Japan.
PewDiePie lost his YouTube Red show in February 2017 after it was discovered that some of his videos contained anti-Semitic jokes. PewDiePie says the videos were meant to be sarcastic and show that people will do anything for money, no matter how weird or shocking.
In the most obvious case, he paid two people $5 through the website fiver to hold up a sign that read “Death to all Jews.” There was also a “Subscribe to PewDiePie” challenge that went viral. In this way, people can troll the world by spreading the phrase “subscribe to PewDiePie.”
At least two mass murderers have said “subscribe to PewDiePie” during their rampages or in their manifestos. PewDiePie has renounced the meme and spoken out against the killers.
PewDiePie’s Early Life and Childhood
Felix Arvid Ulf Kjellberg was born on October 24, 1989, in Gothenburg, Sweden. His mother and father, Johanna and Ulf, are both successful executives.
As a child, he loved art and playing on his Super Nintendo; his obsession with video games grew during his youth, when he spent a lot of time playing games in his bedroom or at Internet cafes. “Sweden has a great gaming culture,” he told Rolling Stone magazine in 2015. “We are really nerdy people.”
In his senior year of high school, he bought a computer with money he earned from selling artwork at his grandmother’s gallery.
He set up his first YouTube channel, PewDie, in 2006 – “pew” is slang for the sound of a laser gun being fired – but when his interest in the channel waned, he forgot his password, so when he returned to YouTube in 2010, he was forced to create a new account, PewDiePie.
Meanwhile, Kjellberg had learned to edit videos with the help of an online tutorial and uploaded his first “Let us Play” video, in which he played Minecraft.
He registered his PewDiePie account while studying industrial economics and technology management at Chalmers College of Technology in Gothenburg. He had a hard time fitting in at Chalmers: “I had nothing in common with the rest of the people in the program,” he told Icon Magazine’s Maria Lindholm.
PewDiePie’s Personal Life and Wife
PewDiePie and Marzia (CutiePie) move to Brighton and get married.
In July 2013, Kjellberg and his Italian girlfriend Marzia Bisognin (nicknamed CutiePie), a beauty blogger, moved to Brighton, a British coastal city that has become a hub for YouTubers.
They met online in 2011 and began a long-distance relationship before living together in Italy and then Sweden, eventually settling in Brighton – because of the city’s reliable internet connection – where they shared an apartment with two pugs, Edgar and Maya.
In August 2019, Kjellberg and Bisognin said yes in a private ceremony in London. On Twitter, he announced the union, “We are married! I am as happy as I can be. I am so happy to share my life with this wonderful woman.”
FAQs About PewDiePie
How rich is PewDiePie?
As per the record of media, PewDiePie’s net worth is estimated to be around $54 Million in 2022.
How tall is PewDiePie?
PewDiePie is 180 cm tall.
How old is PewDiePie?
PewDiePie was born on 24 October 1989, in Gothenburg, Sweden. He is 32 years old as of 2022.
What is the real name of PewDiePie?
His real name is Felix Arvid Ulf Kjellberg, he is better known by his stage name PewDiePie.
I want to become better, I don’t want to let my mistakes define me.
I try not to live my life thinking about money because money doesn’t make me happy.
I am my own demographic.
Boxing is by far one of the best things to happen to my life.
I’m an athlete, I’m funny, I’m creative, I can tell a story, I’m likable.
Why can I do the splits? That’s weird. I’m uncomfortable with myself.
So most girls I date – actually, all of them – say this. Every girl I end up dating, there’s like a couple things. One, they hate me at first.
If I’m going to do something, I might as well go for it.
Good luck trying to cancel me.
Rejection is just a part of life.
I jumped off a bridge in Italy, is that culturally insensitive? Is saying ‘mamma mia’ culturally insensitive?
View our larger collection of the best PewDiePie quotes.
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How To Become Rich Like PewDiePie? My Recommendation For You
PewDiePie did not become rich by luck. To become as rich as PewDiePie, you have to work smart.
Successful people become rich because they take advantage of the opportunities that come their way. They are in the right place at the right time and take the right action.
Thanks to the Internet, the world has changed massively in recent years. Nowadays it has become much easier to make money online.
Instead of looking for a 9-5 job and staying in your comfort zone, it’s better if you become your own boss as soon as possible.
You can learn how to build a digital asset that generates cash flow for you while you sleep to grow your wealth quickly.
If you seize this golden opportunity in time, you can become as successful as PewDiePie one day.