Neil Patel Net Worth (2023): How Does He Make Money?

Neil Patel Net Worth

Neil Patel, a British entrepreneur born on April 14, 1985, in London, has an estimated net worth of $30 million. He’s not just a successful businessperson; he’s also a New York Times best-selling author, renowned marketing expert, accomplished speaker, and a prominent figure on the internet.

Neil Patel is a co-founder of several successful ventures, including Crazy Egg, Kissmetrics, and Neil Patel Digital. He’s best recognized for his outstanding contributions to the world of digital marketing and social media.

Neil is also the creative mind behind Ubersuggest, a widely used SEO tool that has gained immense popularity among online marketers.

Here’s the breakdown of his net worth:

Name: Neil Patel
Net Worth: $30 Million
Annual Income: $5 Million
Source of Wealth: Digital Marketing Expert, Blogger, Investor

How Did Neil Patel Get Started?

Neil Patel was born in London, UK, on April 24, 1985, and his family of Indian heritage later moved to California when he was just two years old due to his father’s job transfer. His mother worked as a teacher.

Growing up in California, the Patels led a middle-class life. Neil attended John F. Kennedy High School, and it was during these formative years that he first showed a strong interest in business and entrepreneurship.

Entrepreneurship ran deep in Neil’s family, with his father actively involved in family business affairs, and his uncle serving as a family figurehead.

Neil’s path into entrepreneurship started at the age of 15 when he launched his online venture, Advice Monkey. Although it didn’t succeed as planned, this experience set him on the path to becoming an expert in online marketing and analytics.

He began sharing his knowledge by writing about digital marketing and SEO techniques for notable publications like TechCrunch, Entrepreneur Magazine, Moz, and others. These early experiences laid the groundwork for Neil Patel’s remarkable career in the world of digital marketing.

How Does Neil Patel Build His Wealth Today?

Neil Patel exemplifies the power of being an early adopter in the digital arena. With a long-standing presence in the industry, he has become synonymous with top-tier SEO skills and online marketing expertise.

One of Neil’s standout strengths is his ability to harness the full potential of his personal brand. This enables him to make a lot of money online

Despite any misconceptions, Neil Patel’s wealth-building strategy is remarkably relatable. Here’s how he builds his wealth

Affiliate Marketing

Neil has a deep grasp of affiliate marketing. He’s shared his wisdom through numerous blog posts, covering topics like content marketing, the power of giving away content for free, and how to cash in on it through affiliate networks.

Affiliate marketing essentially involves promoting products or services from other businesses in exchange for a slice of the sales commission. Neil knows that by talking about products relevant to his niche, he can turn his words and recommendations into a powerful income stream for his blog. attracts several million visitors every month. Neil strategically fills his blog with affiliate offers, which means he can cash in big. It’s estimated that he rakes in tens of thousands of dollars monthly just from alone.

QuickSprout, Neil’s blog, has undergone a transformation. It’s now an SEO software company. This shift has been incredibly lucrative, estimated to bring him around a million dollars every year.

Here’s what Neil revealed about his earnings:

Although I’ve come a long way from where I was initially, I still wouldn’t consider myself to be an exceptional writer. But today, one of my blogs earns $381,772 per month.


Neil Patel’s YouTube channel, boasting 1.21 million subscribers and over 50 million views, isn’t just about cat videos or funny fails. It’s a money-making powerhouse.

With that kind of subscriber base and views, Neil certainly isn’t missing out on YouTube’s ad revenue. According to SocialBlade, he could be pocketing anywhere from $160 to $2,600 each month just from ads playing before or during his videos.

SocialBlade's estimate on Neil Patel's YouTube ad revenue

However, ad earnings don’t cut it for Neil. In a blog post about YouTube monetization, Neil said…

$2,800 a month in ad income wouldn’t even cover my costs to produce and edit the videos I put out on a monthly basis.

Having said that, Neil recognised how much money he could have made if he directs viewers to webinars and selling high-value informational products for $997…

Based on the data I have from other YouTubers, I would generate around $35,000 a month from YouTube on the low end and $50,000 on the higher end if I pushed people to a webinar and then sold a $997 informational product.

Neil’s YouTube presence isn’t just about immediate income. It boosts his brand and business. His agency has pulled in over $320,000 in revenue thanks to clients finding him on YouTube first.

In Neil’s own words, “Whether it is informational products or physical products, YouTube works extremely well.”

Read more: How to Make Money on YouTube


Neil Patel knows how to make consulting work, and it’s pretty impressive.

Neil partners up with the heavy hitters. Companies like eBay, Facebook, Intuit, and even Google turn to his company, Neil Patel Digital, for advice.

In 2017, Neil co-founded Neil Patel Digital, a marketing agency that’s all about making marketing perform at its best. They’re into content, data, video, and search marketing.

Neil’s not just about a handful of clients. He claims to work with a whopping 5,000+ clients, from small businesses to corporate giants. That’s a vast network!

If you want to join forces with Neil, it starts with a free site audit. You’ll get an action plan and a quote with all the nitty-gritty about costs and timelines. And if you’re ready to take the plunge, you can book a chat with Neil right from his website.

Neil Patel consulting

Company Ownership

Neil Patel isn’t just a one-hit wonder; he’s a business mogul with multiple multi-million dollar companies. 

At the tender age of 16, Neil started his first venture with a job-board website called Advice Monkey. Despite its success in Google rankings, it had to close because of financial constraints.

In 2008, right after completing his degree at Cypress Community College, Neil founded Crazy Egg. This online platform provides website owners with cool analytics tools like Heat Maps and Scroll Maps to track website performance. It later merged with Hello Bar.

In early 2017, Neil made a smart move by acquiring Kissmetrics for $500,000. Kissmetrics offers web analytics insights that help SaaS and e-commerce companies grow.

In February 2017, Neil added Ubersuggest to his portfolio. Originally a keyword research tool, it’s now a comprehensive SEO powerhouse with various handy tools.

Neil’s business empire keeps growing. In 2022, his company NP Digital acquired Answer The Public, a potent search marketing tool.


Speaking Engagements

If you want Neil to show up in person at your conference, be prepared to pay somewhere between $30,000 and $50,000. That’s the cost for his physical presence.

For a virtual event, you can have Neil for a more affordable rate of $5,000 to $10,000. It’s a cost-effective option compared to having him in the room.

Keep in mind that these fees don’t cover his transportation or accommodation. You’ll need to budget separately for those.

Neil Patel’s speaking fees put him in the same league as well-known figures like comedian Adam Devine and actor Ben Savage. Not too shabby for a guy primarily known as a digital marketer.


In the beginning of 2017, Neil teamed up with renowned entrepreneur Eric Siu to create the daily podcast, Marketing School. This podcast has earned its stripes as one of the hottest digital marketing shows in the podcast universe.

Neil patel podcast


Neil Patel also made some money from his book, “Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum.” The book was a hit, landing on best-seller lists like The New York Times and Los Angeles Times.

Read more: How to Make Money on Amazon KDP

Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum

Neil Patel Quotes

Create content that teaches. You can’t give up. You need to be consistently awesome.

Neil Patel


Sometimes when you follow your dream; it opens the door for others to be able to follow theirs.

Neil Patel


Don’t optimize for conversions, optimize for revenue.

Neil Patel


SEO is a race, not a sprint.

Neil Patel


Don’t look back and ask, Why? Look ahead and ask, Why not?

Neil Patel


It’s not about the amount of time you devote but rather what you devote to that time that counts.

Neil Patel


If you are trying to grow your qualified search traffic, you have to combine your content marketing with your SEO efforts.

Neil Patel


You can’t just place a few “Buy” buttons on your website and expect your visitors to buy.

Neil Patel


Knowing how to distinguish between an ideal keyword and the reality of queries will help you to refine your strategy and success as an online marketer.

Neil Patel


Often times in order to capture your dreams, it will require you to chase your fears.

Neil Patel


If you want to continually grow your blog, you need to learn to blog on a consistent basis.

Neil Patel

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