An inspirational, hands-on guide to podcasting, Everybody Has a Podcast will inspire and empower you. There’s no need to be intimidated by podcasting, from choosing a topic to attracting listeners.
Despite the lack of money and your lack of tech skills, you can still create something great if you have tenacity and perseverance.
You may be wondering if you should read the book. This book review will tell you what important lessons you can learn from this book so you can decide if it is worth your time.
At the end of this book review, I’ll also tell you the best way to get rich by reading and writing.
Without further ado, let’s get started.
Lesson 1: Focus and enthusiasm are essential to good hosting
Consider one of your favorite podcasts for a moment. How would you characterize its host? Are you certain you had a connection with them?
A good podcast is heavily reliant on its hosts. Interact with your guests, bring out their best, and personalize the topic.
So, what can you do to improve your hosting skills? There is no such thing as a magical potion. Each of us has unique strengths and weaknesses. There are those who are lighthearted and irreverent, as well as those who are serious and intense.
Most people believe that hosting is about being yourself, and to some extent, this is correct. Hosting a podcast is similar to performing. In other words, you can be yourself, but you should be your most enthusiastic and engaged self. While telling a story at a party, you reveal your true self. When you’re hungover, don’t call your mother while mumbling to yourself.
As a host, you must maintain focus throughout the podcast. You can accomplish this by removing distractions and ensuring that you’re in the right frame of mind before recording. Turn off your phone and close all browsers to avoid being distracted.
In a podcast, you can improvise, script, or mix the two. If you want to be a cohost or guest on an improvised podcast, you need to improve your listening skills. Follow the conversation actively and use your body language to show your interest in your cohost or guest.
You should also make some mental space to consider how you can respond to and contribute to the conversation. When contributing, use the improv tool.
In other words, you acknowledge what the other person has said and build on it, giving the conversation momentum. In rare cases where you believe the conversation is going nowhere, use the phrase “no, but… ” to change the subject.
One of the advantages of recording a podcast is the ability to edit it after it has been recorded. As a result, any boring lulls in the conversation or dogs barking in the background can be easily removed. A new podcaster should learn to edit as soon as possible. Could you please explain how you do it? Continue reading to learn more.
Lesson 2: Podcast editing is a multi-stage process
Assume you have to carve Michelangelo’s David from a massive piece of marble. You can think of podcast editing in the same way.
You get the desired result after several cuts, sandings, and polishings.
Begin by hacking out the sections you don’t want to keep. For example, if someone requests a bathroom break or makes chewing noises, or if dogs bark. The simplest way to indicate those locations is to leave a long pause between recordings or to use a dog clicker.
The worst parts are simple to remove. Choosing what to keep is much more difficult. Listen to the recording from beginning to end, noting any edits that need to be made with the timestamp so you can easily locate them. Make sure you don’t delete anything that may turn out to be a useful reference later on.
After you’ve finished listening to everything, you can start editing. To get a tight 20-minute podcast out of an hour of tape, simply pick the best bits and compile them. If you’re making a meandering, conversational podcast, cut the parts that break up the flow.
You can start polishing once you have all of the pieces you want to use. Transitions should be natural and smooth. You can also eliminate awkward silences as well as extra ums and ahs.
At this point, your podcast can include music. Do you know where you can get music? Coldplay may be out of your price range. You can also find free music on websites like creativecommons.org, or you can ask smaller bands to license their songs. If you’re musically inclined, you can even create your own songs using programs like GarageBand.
Once you have a good version ready, you should send it out for feedback. You can pose specific questions, such as “How do you like the transitions?” It is critical to seek the opinion of someone you trust.
Once you have received your feedback, you can begin your final round of revisions. At that point, your project is complete.
Lesson 3: Having a good web host and an online presence is essential
You’ve been working on your podcast for a while now, and you’ve finally finished it. The question is, how do you publicize it? It cannot, however, be left on your desktop. To have any chance of success, you must make it available online.
The first and most important step is to find a hosting service. It is a large server where your podcast will be hosted. You should take your time finding the right host because switching hosts is a huge hassle. Here are some things to think about: Has the company been in operation for a long time? What do other podcasters have to say about it? An established player is more likely to stay in business.
It is also critical to learn how much your podcast hosting costs. When you first start out, most podcast hosts offer free uploads. You can also use retroactive insertions to gain access to advertising networks provided by some hosting companies.
In addition to the hosting service, analytics are an important consideration. Are you given any information about the number of downloads you receive from the service? Do you know where your listeners come from? The McElroys can improve their episodes and plan where to hold their live performances by using this type of data.
Last but not least, think about the value that a hosting service can add to your web presence. Is the website easy to use, and does it include your podcast? Will an embedded player make your podcast easily accessible?
The first step in registering your podcast with major platforms such as Apple Podcasts and Spotify is to select a hosting service that works for you. Podcasts can be found on these platforms, which function as a podcast phone book.
Your podcast can be registered for free, but before you do so, double-check the metadata and make sure it’s listed in the correct categories.
Now is the time to start building your audience so that people can find your podcast. Respond to emails from your target audience and let them know you’re paying attention. Social media can also be a great way to interact with your audience.
Facebook and Twitter can be used to publicize upcoming episodes and events, share behind-the-scenes content, and solicit feedback on previous episodes.
Lesson 4: Podcasts are a great way to make money if you are creative and persistent
Isn’t it supposed to start pouring in now that you’ve released your podcast? Most likely not.
Fame and fortune can be difficult to come by in the world of podcasting. Even if you can’t afford a trip to the Caribbean with your new podcast, there are ways to fund it and possibly even make podcasting your full-time job.
Crowdfunding is one of the best ways to make money with a podcast, especially in the early stages. You can solicit funds directly from your fans via platforms such as Kickstarter or Indiegogo. You can also gain more exposure this way.
Listeners can become regular contributors to your project by becoming patrons on platforms such as Patreon. Crowdfunding has the added benefit of increasing engagement between you and your audience. Is it possible to be negative? It takes time and effort.
As your audience grows, you might consider selling branded merchandise and hosting live events to raise funds. Participate in a podcast festival or apply for a larger show before starting your own. You will have the opportunity to perform live before taking the financial risk of booking a theater.
Advertising is by far the most profitable – and widely used – method of monetizing podcasts. Advertisers can use dynamic advertising to automatically insert ads into podcasts as soon as they are downloaded.
Ad agencies that act as intermediaries between podcast hosts and commercial brands negotiate fair rates for podcast hosts. The size of your audience and your willingness to work for the advertiser determine your earnings.
Your most profitable opportunity is a sponsored episode, in which the content of your podcast is geared toward promoting the commercial content. Maintaining a clear line between your show’s content and commercial content is critical to preserving the integrity of your show. Finding the right product match for your show is critical.
Let’s face it: your podcast is unlikely to ever generate enough revenue to pay for a vacation to that island. After eight years in the business, the McElroy brothers were able to quit their day jobs and do what they loved all day. That is invaluable.
About the Author
Justin, Travis, and Griffin McElroy, among others, are the hosts of popular podcasts such as My Brother, My Brother, and Me, Sawbones, Schmanners, and The Adventure Zone. The podcasts spawned a TV show, as well as a New York Times best-selling book and graphic novel.
Buy The Book: Everybody Has a Podcast
If you want to buy the book Everybody Has a Podcast, you can get it from the following links:
How To Get Rich By Reading and Writing?
You must be an avid reader who is hungry for knowledge if you are reading this book review. Have you thought about making money using your reading and writing skills?
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Warren Buffet said, “If you don’t find a way to make money while you sleep, you will work until you die.”
Instead of looking for a 9-5 job and staying in your comfort zone, it’s better if you become your own boss as soon as possible.
Find out how to build a blog and become a wealthy blogger today!