12 Best SEO Training Courses For Beginners (2023)

Did you know that there’s a language that governs internet traffic and decides which websites get prioritized over others? It’s called search engine optimization (SEO), and it’s crucial if you want to boost your website’s visibility and attract more visitors.

But where do you even start with SEO? Don’t worry, we’ve got you covered. In this article, we’ll talk about why SEO is important for affiliate marketing and provide you with a list of some of the most popular SEO courses out there.

If you’re new to SEO, we recommend starting with a course that covers the fundamentals. You can also consider getting an SEO certification to showcase your skills to potential clients or employers.

When choosing an SEO learning program, keep in mind your budget, time constraints, and level of complexity. With the right course, you can start building an effective SEO strategy and make sure your affiliate website reaches its full potential.

As an Internet entrepreneur, I’m in a good position to share with you everything I know about SEO courses. Over the years, I’ve reviewed many online courses.

Check out our list of popular SEO courses and start maximizing your website traffic today!

Understanding SEO: Improving Your Website’s Ranking

If you’re curious about SEO, let me break it down for you. SEO stands for Search Engine Optimization, and it’s a digital marketing process that focuses on making your website more visible and higher ranked on search engines like Google, Bing, and DuckDuckGo.

SEO is like its own language with specific rules, structures, and trends. The goal of an SEO strategy is to tweak your website’s content and page structure to meet the quality metrics set by search engine algorithms. These algorithms are complex and consider many factors to decide which websites are more valuable than others.

Some of the key factors that search engines consider are site click-through rates, web page meta tags, received organic traffic, page loading speeds, top keyword usage and frequency, link building, and referring domains. It can all seem a bit overwhelming, but don’t worry. SEO course materials are available to help you understand these factors and how to use them to improve your website’s visibility.

By understanding SEO, you can develop a blueprint to increase traffic and visibility. So, take some time to learn more about SEO and watch your website’s ranking soar!

12 Best SEO Training Courses For Beginners

The SEO industry has come a long way, and it’s now easier than ever to learn the ins and outs of search engine metrics through various tools and tutorials.

If you want to build successful sites, create killer content, perform top-notch keyword research, and analyze trends like a pro, enrolling in a dedicated SEO training course is the way to go. Trust us, it’s worth it!

We get that SEO can be a complicated topic, and every affiliate has different needs when it comes to optimizing their pages. That’s why we’ve got you covered. We’ve compiled a list of twelve online courses that cater to both SEO beginners and seasoned professionals.

Whether you’re looking for free courses that cover the basics or paid courses that teach you how to use advanced tools, our list has got something for everyone. 

1. SEO Training Course by Moz (Udemy)

If you’re looking for an easy and accessible way to learn the fundamentals of SEO, Udemy is a great place to start. They offer courses in almost every category, and their free SEO tutorial by Moz is no exception.

In this tutorial, Moz’s SEO specialist breaks down SEO into seven digestible sections that cover everything from developing an SEO strategy to reporting metrics. The course is fast-paced but hugely informative, so you can learn a lot in a relatively short amount of time.

The tutorial starts with helpful steps for developing an SEO strategy, followed by lectures on structuring and doing an SEO audit. It also covers topics such as keyword research, on-page SEO, off-page SEO, and link building. The course concludes with a section on SERP features and reporting metrics.

While the Udemy SEO course is great for intermediate-level SEO concepts, complete beginners may find some of the terminology to be a bit complex. However, the course’s compact structure makes it easy to access all the fundamentals of SEO without any distractions.

The course is free to enroll, and it consists of seven sections with 18 lectures, with a total duration of 3 hours and 25 minutes.

Check out the course here.

2. SEO for Beginners (Yoast) 

Yoast, a free SEO training platform, offers a beginner-friendly course with easy-to-understand language. Their main course is in video format and includes helpful graphics and key terms.

If you want to learn more, Yoast offers blogs, webinars, and their SEO Academy training. You’ll get a solid understanding of SEO basics and quick tips to improve your website. Plus, their articles and Yoast Academy can help you train your SEO skills with Google Analytics, content creation, and technical page optimization.

Yoast also offers tools to streamline your SEO strategy. However, these are paid services meant for managing a website’s SEO long-term. To start, we recommend Yoast’s in-depth ultimate guides on site structure, blogging, SEO copywriting, and keyword research.

The beginner-level course covers all the SEO fundamentals in under two hours. Yoast advertises that you can become an SEO expert in 12 to 16 hours with their Premium plan, which includes access to all Academy courses. The Premium plan costs $99/year.

Check out the course here.

3. SEO Crash Course With Brian Dean (Semrush) 

Semrush is a digital marketing platform that can help you grow your online business.

What sets Semrush apart is its user-friendly interface, which allows you to navigate with ease through its plethora of resources. From blogs to eBooks, webinars, and courses – Semrush has got it all covered! Plus, they have a dedicated Semrush Academy where you can access a wide range of courses and tutorials.

One of the best courses available on Semrush is the SEO Crash Course with Brian Dean. In this course, you’ll get a step-by-step action plan that covers five comprehensive SEO lessons. Starting with the basics of SEO, you’ll move on to keyword research, optimizing content, link building, and monitoring your results.

Semrush has been around for a while and has gained popularity among SEO experts. You’ll find it to be a valuable source of information and tools to take your SEO game to the next level. The best part? The course is completely free to enroll!

Whether you’re a beginner or an intermediate-level learner, this course can help you master SEO concepts in just 4 hours. 

Check out the course here.

4. Complete SEO Training Course (Ahrefs)

If you’re looking for an SEO platform that’s highly reviewed and performs better than other best SEO course websites, you should check out Ahrefs. They’re proud of their search engine scores and have a distinct and clean style, with ultimate guides, tracking tools, built-in software, and advanced SEO techniques.

One of the great things about Ahrefs is their Complete SEO Training Course, which consists of 14 video tutorials. It’s a quick and professional lesson plan that starts by explaining what SEO is and why it’s important. From there, the course covers successful keyword research, on-page SEO optimization, link building, and the basics of technical SEO.

Even better, this course is designed for beginners and is completely free to view! Each tutorial is exactly 2 hours long, so you can easily fit them into your schedule. And the best part? Ahrefs isn’t just a repository of information from marketing professionals – they’ve used their own SEO knowledge to create one of the most visible and user-friendly SEO websites out there.

So, if you’re ready to learn the basics of SEO from a trusted and proven source, give Ahrefs Complete SEO Training Course a try. You won’t regret it!

Check out the course here.

5. Search Engine Optimization (SEO) Specialization

Have you been looking for a more comprehensive and educational SEO course to improve your skills? Look no further than the UCD SEO Specialization course, hosted on Coursera by the University of California Davis.

This full academic course covers a range of SEO concepts and skills, including search algorithms, mathematical optimization, keyword research, and different types of online marketing. It’s a much more thorough exploration of how SEOs work in their profession, develop reports, and engage in competitive website analysis. Plus, at the end of the course, you’ll receive legitimate SEO certifications.

Just keep in mind that this course does recommend having at least two years of business experience, and it takes longer than other basic SEO courses online. But, if you’re looking for a more educational and comprehensive background experience, this course is perfect for you.

The UCD SEO Specialization course is beginner-friendly, free to enroll, and takes about 5 months to complete. The suggested pace is around 6 hours per week, so it’s perfect for fitting into your busy schedule. So, what are you waiting for? Enroll in the UCD SEO Specialization course today and take your digital marketing skills to the next level!

Check out the course here.

6. Building Sustainable Search Engine Traffic for Business Growth (HubSpot)

HubSpot is a company that’s all about helping businesses grow, and they’ve created some amazing software specializing in customer relationship management (CRM). Now, they’ve teamed up with Moz to create an awesome SEO course that’s both concise and extensive. The best part? It’s totally free!

This course is designed to help you improve your website’s functionality in search engine results by going over important topics like link building, blog writing, and other intuitive examples of good SEO strategies. It’s perfect for intermediate-level learners who want to take their SEO game to the next level.

HubSpot is also a great resource for all things eCommerce and marketing. Their course outlet offers valuable examples, visual guides, and quizzes on search engine basics in your affiliate content marketing strategy.

With four lessons and 20 videos, you’ll be a pro in no time. The course takes just 1 hour and 35 minutes to complete, so it’s perfect for busy schedules. Best of all, it won’t cost you a dime.

Check out the course here.

7. SEO Unlocked (Neil Patel)

If you’re a website designer or manager, you know how important it is to get your website noticed. That’s where Neil Patel Digital comes in! This organization, run by a well-known marketing influencer and a team of SEO professionals, offers a platform with digital marketing tools and SEO training.

One of their most popular offerings is the SEO Unlocked course. It’s a weekly module that guides you through setting up an SEO framework from scratch. The course is divided into three phases and is chock-full of resources.

In the first two weeks, Neil Patel himself takes you through all the SEO terminology, keyword research, on-page and off-page optimization, and SEO auditing. In the next three weeks, the course covers the best content marketing practices and provides even more tips for optimizing your content. And in the final two weeks, Patel shares his guide for Google SEO analytics and ways to improve your branding and customer experience.

If you’re worried about your level of experience, don’t be! The course is designed for beginners and intermediate-level learners. Plus, the best part is that it’s completely free to view! The course is seven weeks long and includes various video guides in presentation format.

Check out the course here.

8. The SEO Playbook (Robbie Richards)

With a proven track record of success with small businesses and large brands alike, Richards has turned his expertise into an easy-to-follow course, The SEO Playbook.

Sure, there might be a waitlist to get in, but once you’re in, you’ll gain access to a large library of course materials and a step-by-step process for each executable SEO technique. Richards’ goal is to help you develop a search-engine-optimized website that will help your business grow.

Plus, by enrolling in The SEO Playbook, you’ll become part of a community of like-minded people all looking to improve their SEO skills. You’ll have access to a growing library of playbooks and tips for success, all designed to help you take your SEO game to the next level.

The SEO Playbook is designed for beginners to advanced-level SEO concepts. And while enrollment is based on a waitlist, once you’re in, you’ll get 14 hours of video training spread across 23 in-depth modules. Plus, you’ll have access to pre-built templates for automated SEO management, making it even easier to optimize your website for search engines.

Check out the course here.

9. Advanced SEO Course (Simplilearn)

With industry professionals leading the way, this course covers everything from SEO terms to web analytics, content marketing, keyword research, URL management, and website optimization.

Whether you’re a beginner or intermediate-level SEO practitioner, this self-paced course is perfect for anyone looking to enhance their skills in the online job market. The course breaks down terms and defines how search engines work in practice before diving into technical SEO, including website architecture and analytics tools.

Plus, upon completion of the 13 lessons over 36 hours, you’ll receive a declaration of completion certificate – perfect for showcasing your newly acquired skills to potential employers.

Best of all, this course is completely free to enroll for 90 days. So why wait? Sign up now and start learning today!

Check out the course here.

10. Traffic Think Tank Academy (trafficthinktank.com)

With its dynamic learning scheme, Traffic Think Tank can accelerate your SEO skills and take you from a beginner to an advanced level.

One of the best things about TTT is its community program, which keeps SEO learning lively and interactive. Whether you’re a beginner or an expert, TTT’s community program will reliably answer any specific questions you may have during the course.

TTT offers a range of courses for beginners, intermediate, and advanced users. You’ll learn about key SEO concepts, content marketing, link building, keyword research, technical SEO, and full SEO automation for larger business scaling.

The pricing is also very reasonable. You can choose between self-guided learning for just $99/month or a full-guided accelerator for $119/month. Whichever option you choose, you’ll have access to over 200 hours of training across a vast library of resources.

So if you’re serious about leveling up your SEO skills, Traffic Think Tank is definitely worth checking out. Sign up today and take the first step towards becoming an SEO expert!

Check out the course here.

11. SEO Blueprint 2 (seoblueprint.com)

This preppy and memorable SEO learning platform will help you set goals and achieve them.

SEO Blueprint 2 is the newest course module, with curated market insights presented through step-by-step videos, checklists, worksheets, and a community of thriving entrepreneurs. This course selection is perfect for anyone looking for a niche outlook on SEO trends, with insights into new concepts that will help you stay ahead of the curve.

Whether you’re a beginner or an advanced-level SEO user, this course has something for you. With 175 step-by-step lessons and over 27 hours of training, you’ll gain a deeper understanding of SEO techniques and how to apply them to your website.

You can purchase the full community training for just $597, or choose the one-on-one course professional package for $4,597. So what are you waiting for? Sign up for SEO Blueprint today and take the first step towards improving your online presence!

Check out the course here.

12. The Complete SEO Course (Reliablesoft)

Reliablesoft is a digital marketing agency. Their Complete SEO Course bundle is the perfect solution for those who want to learn how to make their website SEO-friendly and increase traffic.

What’s in the bundle, you ask? Well, it includes step-by-step instructions to optimize your website for search engines, followed by an actionable SEO blueprint that you can implement into your strategy right away. And the best part? Reliablesoft creates courses with multiple learning styles in mind, offering video, text-based, and screenshot annotations – so you can choose the method that suits you best.

For a fair price, you can purchase their full bundle of updated material, which includes multiple digital marketing courses. Whether you’re a beginner or intermediate-level SEO user, this course is perfect for you. And with 34 lessons spread across four courses, you can complete your learning in just 60 days or less.

Invest in your website’s future today with Reliablesoft’s Complete SEO Course bundle, starting at just $60 per course. And with bundle deals available, you’ll get even more value for your money!

Check out the course here.

Improve Your Affiliate Marketing with SEO

Are you looking to step up your affiliate marketing game? If so, then learning about Search Engine Optimization (SEO) is a must. With an optimized website, you can attract more visitors, which means more potential customers and higher conversions, sales, or sign-ups for your business.

You might have fantastic marketing content for your affiliate business, but if you’re not using SEO, it’s unlikely that people will find your website without shelling out a considerable amount of money on advertising. Plus, having a high click-through rate is not enough. Your website should be easy to navigate, well-linked, and relevant to the user’s search intent, and SEO best practices can help you achieve that.

Speaking of search intent, it’s essential to understand what users are searching for when they land on your website. There are four different types of user search intent: informational, navigational, commercial, and transactional. As an affiliate, you need to target an intent, usually commercial or transactional, and prioritize specific keywords in your content to bring the most relevant information to the user.

Remember, the more users click on your site and the longer they stay, the more valuable your website will appear to search engines. SEO training courses can help you compete with other affiliate websites by teaching you how to streamline the process and use updated SEO techniques and tools to track what users are searching for and how to market and build a website around it.

So, if you’re serious about improving your affiliate marketing game, start learning about SEO today!

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