If you’re thinking about starting an eCommerce business on Amazon, you’re in the right place! With so many products to choose from, it can be a little overwhelming to decide what to sell. But don’t worry, Amazon offers plenty of benefits for sellers, including the potential for generating more sales than you would through other channels.
The key to success on Amazon is choosing the right products to sell. That’s where doing your research comes in handy. By looking at the popular niches and categories of the best-selling products on Amazon, you can maximize your profits and tap into the huge client base that Amazon has to offer.
One of the great things about selling on Amazon is that you have the option to expand internationally, and marketing costs can be relatively low. So, it’s definitely worth taking some time to figure out which products are the top sellers and what categories they fall into. That way, you can make informed decisions about what to sell and boost your chances of success.
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How to Find the Best Products to Sell on Amazon?
Selling on Amazon can be a great way to start a business, but finding the right products to sell can be a challenge. Here are some tips to help you find the best products to sell on Amazon.
Consider Shipping Costs, Fees, Durability, and Weight
While a product being a bestseller is important, it’s not the only thing you should consider. You should also think about the shipping costs, Amazon FBA fees, durability, and weight of the product to ensure that it’s easy to ship. Ideally, products that cost anywhere from $10 to $50 or a maximum of $100 would be the best price range for products that you want to sell.
Take Competition into Account
It’s also important to take competition into account. Try to find an Amazon niche where the competition is lesser so that your products can stand out too.
Look at the Best Seller Rank (BSR)
A product’s Best Seller Rank (BSR) is an important metric to consider. Once you’ve decided on what products you want to sell, check if similar products are ranking at the top of Amazon’s BSR list. This will give you an idea of your products’ potential to attract buyers.
Consider “Frequently Bought Together” or “Customers Also Bought” Section
Pay attention to the “frequently bought together” or “customers also bought” section as well as the bestsellers list. This will help you include products that are similar to the most bought items on Amazon and drive sales.
Some of the best selling products on Amazon include home entertainment, cookware and cutlery, laptops, home office furniture, fitness equipment and apparel, and fashion apparel. Consider these products when deciding what to sell on Amazon.
For more information, you can check out my guide on finding profitable products to sell on Amazon.
10 Best Selling Categories on Amazon
Amazon offers a variety of products that are loved by customers all year round. Let’s dive in and explore the most popular categories on Amazon.
1. Gift Cards
Amazon’s gift cards are always in high demand as they provide the freedom to purchase anything on the site. You can load the gift card with your desired amount of money and give it to your loved ones or even yourself.
With Amazon’s vast range of products, you will never run out of options to choose from. Whether you want to buy books, electronics, clothing, or kitchen appliances, Amazon has got you covered.
The electronics category is an exciting and ever-evolving category on Amazon. It is constantly updated with innovative products that people are always looking to get their hands on.
Amazon has several private label brands under this category that are performing exceptionally well and are in high demand. Some of the popular products in this category are voice control electronics for the home, wireless speakers, multi-plugs, tablets, and monitors.
3. Video Games
If you’re a gaming enthusiast, Amazon’s video game category has got you covered! From kids to adults, there’s something for everyone to enjoy. With ever-evolving technology, this category keeps growing with new and exciting games. You can find a wide range of gaming platforms including Nintendo, PlayStation, Wii, Mac games, PC games, and many more.
Here are some popular items you’ll find in this category:
- Gift cards for Playstation, XBOX, Nintendo
- Gaming headset
- Gaming controller
- Gaming mouse and control pad
- Battery packs for controllers
While technology has advanced, books still hold a special place in our hearts. The simple pleasure of holding and reading a physical book can’t be replaced by any gadget. That’s why books remain one of the most popular items sold on Amazon.
Selling books on Amazon is an easy niche to explore, and it doesn’t require complex processes like some other products. You’ll find a wide range of genres from fantasy to mystery, romance to contemporary, science fiction to dystopian, and much more. So, whether you’re looking for the latest bestsellers or classic literature, you’ll find it all in this category.
6. Clothing, Shoes, and Jewelry
If you’re considering selling clothing, shoes, and jewelry on Amazon, it’s important to know that this category already has many established products and tough competition. To succeed, you need to offer something unique and eye-catching.
It’s not enough to just sell clothes, shoes, or jewelry. Your products should stand out and distinguish themselves from other items in these niches. Some of the most popular items in this category include Crocs, shorts for men and women, t-shirts, socks, undergarments, and swimwear.
Besides the main categories, there are many other popular subcategories that you can explore.
7. Beauty and Personal Care
Beauty and personal care products, including those for skin, hair, nails, and oral hygiene, are also highly sought after on Amazon. People are more conscious than ever about looking good and staying healthy, making this a top-selling category.
Consumers are always on the lookout for new and exciting products, especially those that are natural, organic, and chemical-free. With the industry generating billions of dollars, it’s worth exploring for sellers.
Some of the popular items in this category include bath and bathing accessories, foot and nail care, hand creams, fragrance, hairdryers, and makeup.
8. Home and Kitchen
Looking for home essentials? Look no further than Amazon’s Home and Kitchen category! Here, you can find a variety of products such as bedding, furniture, cleaning supplies, heating, cooling, air purifiers, and kitchen and dining items. Whether you need home decor, storage, or organization units, you’ll find them all here. Plus, with a high BSR ranking, you know you’re getting quality products.
9. Pet Supplies
Pets are family, and Amazon’s Pet Supplies category has everything you need to keep your furry friends happy and healthy. This category has a wide range of products for dogs, cats, birds, fish, and even horses and reptiles. You can find toys, beds, cleaning equipment, and more to pamper your pets. With this diverse category, you’re sure to find what you need for your pets.
10. Sports and Outdoors
Looking for products to help you stay active or explore the great outdoors? Amazon’s Sports and Outdoors category has got you covered! This category includes equipment for sports, fitness, and indoor and outdoor activities.
From yoga mats to hiking gear, you can find it all here. For sellers targeting this category, using creative keywords is crucial. And, for outdoor products, showcasing lifestyle images can make all the difference.
10 Best Selling Products on Amazon
If you don’t want to go through the trouble of finding the best products in each category, no problem. We’ve compiled a list of the top 10 best-selling products in 10 different niches in 2023:
1. Fabric Shaver and Lint Remover
If you’re tired of fuzz and lint on your clothes, the Fabric Shaver and Lint Remover is a must-have item. With an impressive 4.5-star rating and over 90,000 sales per month, it’s clear that this product is a crowd-pleaser. At just under $11.89, it’s an affordable way to keep your clothes looking sharp.
2. Rosemary Oil
For those looking to up their hair game, Rosemary Oil is a popular choice in the Beauty and Personal Care category. With over 21,000 positive reviews and a remarkable 4.6-star rating, it’s clear that customers love this product. Plus, at just $8.99 per item and over 13,000 sales per month, it’s an affordable and effective option for achieving beautiful hair.
3. Spin Mop
Keeping your home clean is a breeze with the Spin Mop! This household essential has been a bestseller in 2023, and it’s not hard to see why. Its added functionality sets it apart from other mops, making it a top choice for many consumers.
With over 1,500 units sold daily at its peak, the Spin Mop has earned a high star rating of 4.6 and ranks in the top 100 products. Its numerous positive reviews speak to its quality and effectiveness, making it a great investment for anyone in need of a reliable mop.
4. Rapid Egg Cooker
If you’re looking for a quick and easy way to cook eggs, then the Rapid Egg Cooker is a great choice! This nifty gadget has been gaining popularity since 2021, thanks to its compact design, convenience for on-the-go egg cooking, and glowing customer reviews. Plus, it comes with a warranty to give you peace of mind. With a whopping 113,000+ reviews and a monthly revenue of $196,000, this egg cooker is definitely worth checking out!
5. Dental Floss Picks
Want a simple and effective way to keep your teeth clean and healthy? Check out Dental Floss Picks! This affordable product has been a top seller in the Health & Household category for years now, and it’s not hard to see why.
With over 78,000 glowing reviews and more than 2,000 sales per day, Dental Floss Picks bring in an impressive $440,000 in monthly revenue. It just goes to show that sometimes, the simplest products can be the best ones. Say goodbye to plaque and hello to healthy teeth with Dental Floss Picks!
6. Water Filter For Sink
Looking for a way to get clean and filtered water straight from your sink? Look no further than the Water Filter for Sink! This nifty gadget has been flying off the shelves, with sales doubling since last year.
With over 1,000 sales per day and a star rating of 4.5, it’s easy to see why this product is a customer favorite. Plus, with an estimated monthly revenue of $770,000 and 28,000 sales per month, it’s a bestseller for a reason.
7. Pet Hair Remover
We all love our pets, but let’s face it, the shedding can be a bit much. That’s why pet hair removers have become a hot item in the pet supply category on Amazon. With a 4.6 rating and over 45,000 sales every month, it’s clear that pet owners want a simple solution to keep their homes clean.
These removers are easy to use, don’t require any electronics, and are not fragile, making them a perfect choice for sales. And with a 72% margin, it’s a win-win situation for pet owners and sellers alike.
8. Compression Socks
Compression socks are not just for athletes anymore! They’ve become a must-have for anyone looking for added support and improved blood flow. The good news is that you don’t have to break the bank to get them.
The product listings have clear product descriptions, high-quality images, and top-notch content, making them a popular choice on Amazon. Plus, with a low average price of $20 and easy storage and shipping, they can generate massive profits, averaging $95,000.
9. Palazzo Pants
When it comes to fashion, there’s nothing better than finding something that’s both trendy and comfortable, which is where Palazzo Pants come in! These pants are one of the hottest items on Amazon, with 21,800 pairs sold in the past 30 days alone, bringing in an average of $740,000 per month. This is a great niche for top sellers to get into, as bulk purchases of clothing items from suppliers have high profit margins. Whether you’re dressing up or down, these pants are a must-have for your wardrobe!
10. Oil Sprayer For Cooking
Looking for a practical and budget-friendly kitchen gadget? Look no further than the Oil Sprayer for cooking! It’s been a top choice for home chefs for quite some time now, with almost 29,000 units sold each month at a great price of $12.59.
This means it brings in a whopping $390,000 each month in revenue! It’s easy to see why this product is so popular – it’s simple to use, and its frequent use in the kitchen makes it a hit all year round.
This article can be a great place to start your research. However, there are a few things you need to keep in mind when creating your list of best-selling products.
Firstly, be aware that these products can be very competitive, and new sellers may find it difficult to stand out. Secondly, even if you’ve done a lot of research, you need to keep track of updates and trends to ensure you’re up-to-date. Finally, profitability is key, and not all top-selling products will give you a good return on investment.
To find the most sold items on Amazon, it’s best to avoid products that are seasonal, and instead find products with low competition in a niche that isn’t already saturated. Look at both recent and historical sales data to get a clearer picture, and consider shipping costs and other factors if you’re selling fragile or perishable items. Aim for products with high and consistent demand, and avoid those that require a lot of paperwork or certifications.
Remember, Amazon’s best-selling products are always changing, so quality and value should always be your top priority. Research can be time-consuming, but there are tools available to help you. Ultimately, as a seller, your goal should be to provide value to buyers and be passionate about the products you’re selling if you want to see good profits.